Becoming the parent of two baby girls two years ago was the spark that fired up Rafael Collado Bermúdez to develop what is proving to be a popular medical record-keeping application for infants and toddlers.
Collado and his brother José Manuel developed the app called My Baby’s List to help parents of children up to four years old keep record of their shots, medical appointments and any medications that were prescribed.
Now it has become the go-to medical history resource for new parents, registering more than 10,000 downloads in the last two years in the United States, Canada, Mexico, Latin America and China.
“By simply recording the baby’s date of birth the platform starts reminding parents about what shots are needed and when,” explained José Manuel Collado.
The app is available for iOS and Android devices in both English and Spanish, and the developers expect to have it available soon in Portuguese and Mandarin Chinese.
The brothers operate out of Reynosa, Tamaulipas, but they have registered their company in the United States with the goal of further expanding their market presence there.
“We want to scale our company up, to get more people to trust in us and become a point of reference for all parents, giving them more control over their baby’s health and allowing them to enjoy this stage of their development the most,” said Rafael Collado.
What sets My Baby’s List apart from other services is that it’s fully based in science, following the World Health organization’s recommended list of routine immunizations.
“We do not play with the baby’s health, everything we do is backed up by physicians,” explained Rafael. “We do not give unsolicited advice, on the contrary, if [parents] have specific doubts we always recommend visiting their baby’s pediatrician.”
The Collado brothers have been financing their app themselves, but they have met with international organizations and pharmaceutical companies that have shown interest in collaborating.
“This is a market that does not stop growing,” said the brothers. “We want to improve the quality of life of our users and we know that science will help us achieve that goal, to eradicate ailments and have healthier communities.”
Source: Milenio (sp)
