Chona Challenge: hopping out of moving vehicle and dancing is all the craze

A wacky — and dangerous — viral dance phenomenon that first took off in the United States has hit Mexico, with a Latin twist.

In late June, a video challenge in which people act out the lyrics to the song In My Feelings by Canadian artist Drake went viral.

Some participants started jumping out of their moving cars while singing or miming the lyrics “are you riding,” ensuring that the craze became even more popular.

Now, in Mexico and other Latin American countries, the In My Feelings challenge has morphed into La Chona challenge, replacing Drake’s hit with the 1995 song La Chona by the Mexican norteña band Los Tucanes de Tijuana.

However, as in the original challenge, people are still jumping out of their cars and doing so remains just as dangerous — particularly when it’s the driver: all that has changed is the soundtrack.

It’s behavior that one might expect authorities to frown upon. But that’s not necessarily so.

In videos posted to social media and later pounced upon by news websites, a municipal police officer, a soldier and a machine-gun-toting state police officer in Nuevo León all take up La Chona challenge.

The northern border state’s Secretariat of Public Security issued a statement saying that it knew who the participating officers were but didn’t say whether they would face any kind of penalties.

But in Querétaro there is speculation that a municipal employee who posted a video of herself taking part in the viral challenge was dismissed for doing so and Mayor Marcos Aguilar Vega issued a statement this week calling on residents of the city to act responsibly and not accept “absurd” challenges that could cost “the lives of those who take it on.”

One woman who did take on La Chona challenge provided a stark example of what can go wrong.

After jumping out of the driver’s seat, she jogs alongside her slowly-moving car while someone in the passenger seat films her through the open door.

The woman clearly enjoys her performance and hams it up for the camera but when she tries to get back into the vehicle, in a manner akin to mounting a bobsled, she trips and instead of ending up behind the wheel as she intended, finds herself lying on the road.

Source: Diario de Querétaro (sp), The Daily Mail (en), Milenio (sp)

LA CHONA CHALLENGE 😩😂 This Hurt SOOOO BAD!!!!!

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Manzanillo, Colima, México, 13 de marzo de 2026. La doctora Claudia Sheinbaum Pardo, presidenta Constitucional de los Estados Unidos Mexicanos en conferencia de prensa matutina, “Conferencia del Pueblo” desde Colima. La acompañan Indira Vizcaíno Silva, gobernadora Constitucional del Estado de Colima; Omar García Harfuch, secretario de Seguridad y Protección Ciudadana (SSPC); Raymundo Pedro Morales Ángeles, secretario de Marina (Semar); Bulmaro Juárez Pérez, divulgador de lenguas originarias, presentador de la sección “Suave Patria”; Ricardo Trevilla Trejo, secretario de la Defensa Nacional (Sedena); Jesús Antonio Esteva Medina, secretario de Infraestructura, Comunicaciones y Transportes; Bryant Alejandro García Ramírez, fiscal general del Estado de Colima; Fabián Ricardo Gómez Calcáneo; Rocío Bárcena Molina, subsecretaria de Desarrollo Democrático, Participación Social y Asuntos Religiosos de la Secretaría de Gobernación; Efraín Morales López, director general de la Comisión Nacional del Agua (Conagua); Marcela Figueroa Franco, secretaria ejecutiva del Sistema Nacional de Seguridad Pública (SESNSP) y Guillermo Briseño Lobera, comandante de la Guardia Nacional (GN). Foto: Saúl López / Presidencia

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