Taxes no deterrent to junk food consumption: AMLO

President López Obrador acknowledged that taxes on unhealthy food and cigarettes have not been successful in discouraging their consumption, but the government plans on raising them anyway.

“It can’t only be about paying more taxes, there needs to be more information for the people,” he told his morning press conference on Monday.

The president also announced that his government will launch an awareness campaign to promote healthy diets.

“We’re going to carry out a media campaign,” he said. “It will be about how to eat well, eat healthy, and not be influenced by advertising that pushes you to eat junk food that not only affects your health, but also your wallet.”

He added that he hopes to promote traditional Mexican beverages as alternatives to soda, like pinole, pozol and chilate.

The government’s 2020 budget includes a new increase on cigarettes and junk food, which is expected to bring in an additional 62 billion pesos (US $3.12 billion).

Source: El Universal (sp)

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Manzanillo, Colima, México, 13 de marzo de 2026. La doctora Claudia Sheinbaum Pardo, presidenta Constitucional de los Estados Unidos Mexicanos en conferencia de prensa matutina, “Conferencia del Pueblo” desde Colima. La acompañan Indira Vizcaíno Silva, gobernadora Constitucional del Estado de Colima; Omar García Harfuch, secretario de Seguridad y Protección Ciudadana (SSPC); Raymundo Pedro Morales Ángeles, secretario de Marina (Semar); Bulmaro Juárez Pérez, divulgador de lenguas originarias, presentador de la sección “Suave Patria”; Ricardo Trevilla Trejo, secretario de la Defensa Nacional (Sedena); Jesús Antonio Esteva Medina, secretario de Infraestructura, Comunicaciones y Transportes; Bryant Alejandro García Ramírez, fiscal general del Estado de Colima; Fabián Ricardo Gómez Calcáneo; Rocío Bárcena Molina, subsecretaria de Desarrollo Democrático, Participación Social y Asuntos Religiosos de la Secretaría de Gobernación; Efraín Morales López, director general de la Comisión Nacional del Agua (Conagua); Marcela Figueroa Franco, secretaria ejecutiva del Sistema Nacional de Seguridad Pública (SESNSP) y Guillermo Briseño Lobera, comandante de la Guardia Nacional (GN). Foto: Saúl López / Presidencia

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