Monday, October 20, 2025

Beer is back: the new normal means the drought is over

Although most of the country remains in the red on the government’s stoplight system for the reactivation of the economy, beer is back in production and on the shelves in several areas after a two-month drought.

Grupo Modelo halted production at the beginning of April, as beer was not considered an essential product by the federal government during the quarantine period, which ended on May 30.

Beer production and sales resumed on Monday in various states, as well as in Mexico City, where Grupo Modelo has a brewery. The company also owns and operates the world’s largest beer plant in Zacatecas, the only state in the country not in the red on the reactivation stoplight.

Supermarket chain Soriana and the convenience stores OXXO and 7-Eleven all announced that they were once again selling suds.

Beer sales also resumed online. Retailers Amazon and Mercado Libre added beer to their available products on Monday, charging around 430 pesos (US $19.75) for a case of 24 473-milliliter cans.

In Nuevo León, where the halt in beer production triggered panic buying in April, authorities announced that beer production would return to 50% capacity on the first day of the “new normal.”

Grupo Modelo and the country’s other large beer manufacturer, Heineken, have not released any information about the return to production.

Sources: Milenio (sp), El Universal (sp)

Have something to say? Paid Subscribers get all access to make & read comments.
a side view of a red heavy duty truck

US content in Mexico-made trucks exempt from 25% tariff set to take effect Nov. 1

0
The carve out for U.S. content in trucks made in Mexico came two days after President Claudia Sheinbaum said that progress was being made toward an agreement with the Trump administration to that end.
Nobel Prize ceremony

Mexicans who have won the Nobel Prize

0
There was no Nobel Prize winner from Mexico this year, but there have been several historically who have earned the prestigious award.

Mexico’s week in review: Flood recovery and booming electric vehicle exports

0
Other headlines include the U.S. decision to revoke dozens of politicians' visas and a groundbreaking lawsuit on behalf of Mexican whales.
BETA Version - Powered by Perplexity