Friday, December 12, 2025

Tourism sector worried as government disbands marketing agency

Worries in the travel industry that the new government would eliminate its tourism promotion agency came to fruition today.

Tourism Secretary Miguel Torruco confirmed that the Tourism Promotion Council (CPTM) would be disbanded and its international offices closed.

Its annual budget of approximately 6 billion pesos (US $295 million) will fund construction of the Maya Train, he said.

Tourism industry leaders have been warning authorities that a reduction in promotional spending will lead to an eventual decline in tourist numbers.

President López Obrador had said the train would be partially funded by the DNR tourist tax, which generates up to 5 billion pesos a year. Today the tourism secretary said the entire amount would be allocated to the tourism-oriented passenger train that will run between Cancún and Palenque.

Pablo Azcárraga, head of the National Tourism Business Council, lamented this week that the private sector does not have the ear of the government. It did not hear the council’s concerns over cancellation of the new Mexico City airport and now it has ignored proposals regarding tourism marketing, he said.

Azcárraga is now asking Tourism Secretary Torruco to advise businesses what measures will be taken to prevent a collapse of visitor numbers.

Source: El Universal (sp), El Financiero (sp)

Have something to say? Paid Subscribers get all access to make & read comments.
The Nuevo Laredo International Wastewater Treatment Plant in Mexico seen across the Rio Grande from Laredo.

Inside the binational effort to clean up the Rio Grande

Nuevo Laredo used to dump millions of gallons of raw sewage into the Rio Grande daily. Now the city is cleaning up its act, thanks to a determined mayor with support on both sides of the border.
Tourists swim and lounge on the beach in front of Puerto Vallarta hotels and condos

Despite court ruling, Puerto Vallarta plans to apply a modified foreign tourist tax

0
Municipal authorities are sure they have addressed the concerns of the Supreme Court, which had tossed out the tax law as vague and unconstitutional.
scene of parachutist landing

American skydiver unhurt after awkward landing in downtown Mexico City 

2
The 36-year-old reportedly jumped out of a small plane after midnight Tuesday, aiming for the Historic Center. He ended up landing a block from the Alameda and Bellas Artes.
BETA Version - Powered by Perplexity