Monday, June 17, 2024

US restaurant chain Shake Shack coming to Mexico next year

New York-based Shake Shack will bring its burgers and shakes to Mexico next year through an agreement with Toks Restaurants, a division of retailer Grupo Gigante.

Toks general manager Juan Carlos Alverde told the newspaper Milenio that the first two Shake Shacks will open next year.

“We’ve been in talks for a couple of years,” he said.

The company plans to open 30 Shake Shacks within 10 years, the first of which will be in Mexico City.

Each will have a 400-square-meter footprint and work only with local suppliers.

Michael Kark of Shake Shack said Toks’ experience made it an ideal partner for their Mexican incursion.

“We are delighted that Shake Shack will finally debut in Latin America, a strategic market for our growth,” he said.

Food website Eater reported yesterday that Shake Shack is known for adopting local flavors into each new location’s menu.

There are now more than 180 Shake Shack locations worldwide.

Toks, meanwhile, has 222 outlets operating under different brands throughout the country, including Beer Factory and Panda Express restaurants.

Source: Milenio (sp), Eater (en)

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