Sunday, December 7, 2025

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“Amaranth is a seed from the plant of the same name, and it’s used similarly to some cereals, which is why it is called a pseudo-grain, meaning we use it like a grain, but it’s not from the grass family like wheat, oats, barley or rice. Buckwheat and quinoa fall into this same pseudo-grain category.”


Diana Serratos, Writer

It took a Mexican astronaut to carry amaranth seeds into space. But here on Earth, it has been a source of nutrition for thousands of years; in alegría bars, gluten-free…

Boxing! is a brand that evokes childhood nostalgia and resonates with generations of Mexicans, and its manufacturer Pascual is a model of cooperatism. Due to new laws, however, both face…


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Tequila brands are overwhelmingly run by men. But that’s not the case at Leyenda 1925, where co-founde Montse González is setting an example she hopes other women can follow.


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