Wednesday, September 10, 2025

When is Mexico’s ‘Black Friday’ sales event?

Mexico is gearing up for its equivalent to the Black Friday sales event this week: El Buen Fin.

El Buen Fin, is Mexico’s biggest annual sales event, and in its 13th year, expects a revenue of $195 million pesos (US $11 million). 

Buen fin sales
Buen Fin offers consumers the chance to grab great deals – in store and online, as retailers across the country sign up to the government scheme. (Mario Jasso/Cuartoscuro)

According to the Mexican Sales Association, up to 80% of national consumers will participate in this year’s Buen Fin. 

What is El Buen Fin?

El Buen Fin is an initiative from the Economy Ministry designed to encourage consumer spending. Participating businesses and companies offer special discounts and promotions on a wide range of products and services. 

El Buen Fin’s objective is to boost the local economy and encourage the transition of small, and medium-sized businesses to the digital world so that they can sell their products online. 

While offers vary between retailers, one thing is for certain – El Buen Fin offers a great chance to hunt for bargains. (Graciela López/Cuartoscuro)

When is it?

This year’s shopping event will take place from Nov. 17 to Nov. 20, coinciding with the Mexican Revolution bank holiday.

Which stores participate?

Major retailers taking part in sales events include: 

Department stores

  • Liverpool
  • Palacio de Hierro
  • Sanborns
  • Sears 
  • Coppel

Online retailers

  • Amazon
  • Mercado Libre
  • Shein

Supermarkets

  • Chedraui
  • Soriana
  • Waldos

Other smaller and mid-size retailers will also be offering discounts during the event, so be sure to check your local stores.

With reports from AD Magazine, El Economista and Punto MX.

1 COMMENT

Have something to say? Paid Subscribers get all access to make & read comments.
A mural in guanajuato

How one man brought safety to a working class Guanajuato neighborhood

1
A local artist has transformed the safety and security of Guanajuato, thanks to a novel approach to crimefighting.
a taco

Mexico’s Michelin-starred taco stand takes its taste to Tucson

0
El Califa de León's temporary Arizona location is the latest stop in what's become a larger U.S. tour by Mexico City's legendary and highly honored taquería.
Mexico at the top of the podium at the 2025 World Archery Championship

Mexico wins gold at World Archery Championships

1
Mexico's women's team, made up of Maya Becerra, Mariana Bernal and Adriana Castillo, secured the victory after triumphing 236-231 over the United States in Sunday's final.
BETA Version - Powered by Perplexity