Wednesday, July 30, 2025

Beer sales soared 83% after breweries announced suspension

The Covid-19 pandemic has taken its toll on a number of sectors of the economy, but the alcohol industry did well earlier this month after being obliged to halt production and sales by the federal government.

The consultancy firm Nielsen Holdings observed a 63% increase in alcohol sales during the week of April 5-11 compared to the same period in 2019.

The announcement at the beginning of the quarantine period that beer would not be considered an essential product, halting production and sales in several states and municipalities, triggered panic buying across the country.

“At the beginning of that week beer companies announced they would temporarily halt production, which had a direct impact on their sales in several channels,” the firm said.

Beer sales were up 83% during the week, the demand for which was second only to milk.

Other alcoholic beverages also enjoyed boosts in sales: wine, of 82%, rum and brandy, 44%, whisky, 24%; and tequila, 5%.

The firm observed that sales of packaged foods grew more than perishables, with increases of 33% and 11% respectively.

In addition to the effects of the Covid-19 pandemic, the study revealed that sales were also influenced by the beginning of the Easter vacation.

At least 29% of Mexican households reported that no one had left the home during the quarantine period. Of the 71% who did, the main reason they left the house was to buy food and other essential products.

When asked about how they shopped, 42% said they bought only what was necessary, while 14% said they bought extra to prepare for contingencies.

Source: El Universal (sp)

Have something to say? Paid Subscribers get all access to make & read comments.
CURP paper

What is Mexico’s new biometric CURP and is it obligatory?

15
There is significant controversy about the creation of a new identity document (CURP) that contains biometric data. Here's what you need to know.
pedestrian bridge in Puerto Vallarta

Puerto Vallarta rated third-safest city in Mexico

2
When it comes to residents' perception of their city's public safety, Puerto Vallarta ranks right up there with some of the wealthiest urban areas in the nation.
Of Mexico's 289 beaches, 273 are considered “clean."

Swipe before you swim: New Playas MX app helps beachgoers avoid contaminated waters

2
Launched earlier this month, Playas MX is a new smartphone application designed to provide real-time updates on seawater quality at 289 beaches in 17 coastal states.
BETA Version - Powered by Perplexity