Friday, June 14, 2024

Ixtapa-Zihuatanejo highlighted in 72 Hours for Mexico campaign

A resort destination in Guerrero has been made the focal point of the 72 Hours for Mexico tourism campaign.

Ixtapa-Zihuatanejo, four hours from Acapulco, is featured in the campaign, whose premise is to film and exhibit tourists’ whirlwind trips to a destination over 72 hours.

In Ixtapa-Zihuatanejo, the travelers are whisked off to some of the area’s attractions.

Content creators and Aeroméxico collaborated with local guides to take the vacationers to some of the most attractive sites to make the promotional material as eye-grabbing as possible.

Ixtapa-Zihuatanejo only marks the beginning of the 72 hours campaign, which will continue to highlight the best destinations across the country.

72 horas en Imágenes - Ixtapa Zihuatanejo.

A virtual conference to launch the project included the Tourism Minister of Guerrero, Ernesto Rodríguez Escalona; the director of tourism of Zihuatanejo, Jesús Gallegos; the creator and CEO of the 72 hours project, Israel Lara; and the team of content creators and photographers.

With reports from Periódico Viaje

Have something to say? Paid Subscribers get all access to make & read comments.
A dark-colored endangered axolotl of the species A. altamirani swims over pebbles in a creek.

Conservationists celebrate reproduction of endemic axolotl in captivity

The endangered native Mexican amphibians are being bred in captivity as part of conservation efforts.
Jaguar surrounded by furniture and junk on a backyard patio at night in Cancun

Video of jaguar sighting in Cancún backyard goes viral

The video on social media shows the jaguar prowling a Cancún backyard patio at night and rummaging through the homeowner's belongings.

As heat breaks records in Mexico’s north, torrential rains pummel the south

Emergency officials across Mexico are dealing with both a northern heat wave with 50-degree-Celsius temps and heavy rains in the southeast.