Got 1 min? Find out who won the Mexico City ‘Kiss-a-thon’

An amorous couple locked lips for almost five hours on Valentine’s Day to win the top prize in the fourth edition of an annual kissing competition in Mexico City.

A total of 22 lovey-dovey twosomes participated in Wednesday’s “Besotón,” or “Kiss-a-thon,” held outside local government offices in the northern borough of Gustavo A. Madero.

Couples from across the capital entered the contest in the Gustavo A. Madero borough. (Rogelio Morales/Cuartoscuro)

A 4,000-peso (US $235) cash prize was on offer for the couple who could continue kissing for the longest period of time.

The money and bragging rights went to Valeria and Bryan, a young couple who smooched without pause for a mind-boggling — and tongue-twisting — four hours and 40 minutes.

They celebrated their victory with — would you believe it — a kiss.

While their prolonged period of passion was no doubt an impressive feat, it didn’t even come close to the world record for the longest kiss, which was set in 2013 by a Thai couple who kept on kissing for a remarkable 58 hours and 35 minutes.

However, it did last 20 minutes more than last year’s winning “Besotón” kiss, which was the previous record.

According to the Posta news website, Valeria and Bryan plan to use their winnings to take a trip to Veracruz. The couple said they didn’t get hungry during their lengthy kiss or feel the urge to use the bathroom, but their jaws got tired and they experienced “a little irritation due to an excess of saliva,” Posta said.

The “Kiss-a-thon” runners-up took home a bottle of champagne for their efforts, while the couple who completed the third longest continuous kiss received a bottle of men’s cologne and lingerie.

With reports from ProcesoReforma and Posta

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Manzanillo, Colima, México, 13 de marzo de 2026. La doctora Claudia Sheinbaum Pardo, presidenta Constitucional de los Estados Unidos Mexicanos en conferencia de prensa matutina, “Conferencia del Pueblo” desde Colima. La acompañan Indira Vizcaíno Silva, gobernadora Constitucional del Estado de Colima; Omar García Harfuch, secretario de Seguridad y Protección Ciudadana (SSPC); Raymundo Pedro Morales Ángeles, secretario de Marina (Semar); Bulmaro Juárez Pérez, divulgador de lenguas originarias, presentador de la sección “Suave Patria”; Ricardo Trevilla Trejo, secretario de la Defensa Nacional (Sedena); Jesús Antonio Esteva Medina, secretario de Infraestructura, Comunicaciones y Transportes; Bryant Alejandro García Ramírez, fiscal general del Estado de Colima; Fabián Ricardo Gómez Calcáneo; Rocío Bárcena Molina, subsecretaria de Desarrollo Democrático, Participación Social y Asuntos Religiosos de la Secretaría de Gobernación; Efraín Morales López, director general de la Comisión Nacional del Agua (Conagua); Marcela Figueroa Franco, secretaria ejecutiva del Sistema Nacional de Seguridad Pública (SESNSP) y Guillermo Briseño Lobera, comandante de la Guardia Nacional (GN). Foto: Saúl López / Presidencia

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