Tuesday, January 20, 2026

Red Rocker Sammy Hagar to be named Los Cabos tourism ambassador

American musician and entrepreneur Sammy Hagar is set to be named a tourism ambassador for Los Cabos, Baja California Sur, on Wednesday. 

Known by fans as the Red Rocker, the 74-year-old singer came to prominence in the 1980s with the solo hits I Can’t Drive 55 and Give to Live before he joined the rock group Van Halen. 

Hagar owns the nightclub and restaurant Cabo Wabo Cantina in Cabo San Lucas and is part owner of the Cabo Wabo Tequila brand, having sold 80% of the company for US $80 million in 2007.   

He will be appointed in a small ceremony in Antonio Mijares square in San José del Cabo on Wednesday at around 12 p.m. Governor Víctor Manuel Castro Cosio and Mayor Óscar Leggs Castro will both be in attendance.  

The Red Rocker wrote on Instagram to reveal the news and to say how he planned to celebrate. “What a way to ring in the New Year! Got news that I’m being honored as ambassador of tourism for Los Cabos, something I’ve been waiting for since 1981! Such an honor for my home away from home … we’re gonna throw a concert at the Cabo Wabo, first come first serve, old style!”

With reports from El Sudcaliforniano 

Have something to say? Paid Subscribers get all access to make & read comments.
Head of IMPI Santiago Nieto Castillo sitting at a desk

Mexico leads LatAm in AI patents after IP office reports record year

0
According to the Mexican Institute of Intellectual Property (IMPI), last year it granted 972 patents to Mexican individuals, the highest figure in 30 years.
a bird

Climate change: Migratory birds are starting to abandon the state of Jalisco

0
A number of once-common species — such as the American grebe and the roseate spoonbill — simply aren't coming back anymore, due to the drying wetlands and rising temperatures in western Mexico.
Health Minister David Kershenobich joined President Claudia Sheinbaum at her morning press conference Tuesday

US-originating measles outbreak has now reached every state in Mexico

0
Mexico is promoting vaccination while the U.S. government is discouraging it. Either way, both countries are in danger of losing their official measles-free health status from the Pan American Health Organization (PAHO).
BETA Version - Powered by Perplexity