Sunday, May 4, 2025

Punta Pérula: A dream Mexico beach destination

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Punta Perula coastline in Jalisco
Quiet Punta Pérula, on the remote and beautiful Costalegre, could be where you dreams are made if you journey to find it. (Mexico.Travel)

There are beach towns, and then there’s Punta Pérula — a quiet, unassuming stretch of Pacific coastline that feels like it exists in a parallel universe where time slows, margaritas flow, and everyone knows everyone. No major resorts, no thumping nightclubs, no hordes of tourists. Just golden sand, a shimmering bay, and a tight-knit community that welcomes visitors like long-lost friends. If you ask me, Punta Pérula is the dream.

But this dream was nearly wiped off the map in 2015 when Hurricane Patricia, one of the strongest storms ever recorded, roared ashore and left the town in ruins. Instead of giving up, the residents — both Mexican locals and foreign expats — banded together, rebuilding homes, businesses, and the community itself. Today, Punta Pérula is stronger than ever, a testament to resilience, grit, and an unwavering love for this hidden slice of paradise.

Punta Perula beach
Tucked away from mainstream development, Punta Pérula offers a slice of heaven for those who search for it. (Playas de Mexico)

A dusty little beach town with a big heart

Punta Pérula isn’t the kind of place that announces itself. If you weren’t looking for it, you might miss it entirely. The town’s main drag is a dusty, sunbaked road running about 10 or 12 blocks, with a handful of smaller side streets branching off like veins. Paved roads? You won’t find many. Flashy boutiques? Not a chance. Instead, you get charming beachfront restaurants, a couple of Oxxos, and mom-and-pop markets where you can stock up on fresh produce and cold cervezas. For anything more substantial, you’ll need to make a trip to a bigger town.

But what Punta Pérula lacks in urban conveniences, it more than makes up for in character. Here, community isn’t just a buzzword — it’s a way of life. Whether it’s roast pork night at Monica’s, where locals and visitors gather for a meal with a front-row seat to the sunset, or the weekly Tuesday music night at the community center, there’s always something bringing people together. It’s the kind of place where neighbors look out for one another, where a quick grocery run turns into a 30-minute chat, and where friendships are forged over tacos and tequila.

The love and support within this community are most evident in the town’s Facebook group, where residents share everything from lost pets to local events to offers of help for those in need. It’s the kind of place where everyone truly knows everyone by name, reinforcing the deep bonds that make Punta Pérula feel like home, whether you’re here for a week or a lifetime.

The beach that goes on forever

Punta Perula beach, Jalisco
The simple, unspoiled beach is a huge part of Punta Pérula’s charm. (Viajeros Ocultos)

Then, of course, there’s the beach — the reason people first stumble upon Punta Pérula and the reason they never want to leave. The shoreline curves in a sweeping arch, stretching for miles, with soft golden sand that’s perfect for long, contemplative walks or early morning jogs. Unlike other Pacific beaches, the surf here is usually gentle enough for swimming, making it an ideal spot for families.

On weekdays, the beach is wonderfully serene, often feeling like your own private paradise. But come weekends and holidays, it transforms into a lively scene, with families setting up umbrellas, music drifting from portable speakers, and kids darting in and out of the waves. It’s the perfect balance — enough activity to remind you that life is happening, but never so much that you feel overwhelmed.

Where to eat (and why It’s delicious)

For such a small town, Punta Pérula has a surprising number of excellent places to eat. El Pirata is my go-to for fresh seafood and cold drinks. Right on the beach, it’s the kind of place where you can dig your toes into the sand while savoring some of the best garlic shrimp you’ve ever had.

El Pirata, Punto Perúla
El Pirata is an ideal stop for fresh seafood and cold drinks. (TripAdvisor)

Jazz Café is a charming spot with a laid-back vibe, good burgers, and one of the only places in town where you’ll find a wine list. It’s the perfect place to meet a friend, bring a book, or sit and listen to the music.

And then there’s the food truck on the square — owned by Eddie — who opens Thursday-Sunday to dish out overstuffed burritos, enchiladas, quesadillas, and tacos. 

A commitment to conservation

Beyond its stunning beaches and warm community, Punta Pérula is also home to the Red Carey Jalisco-Nayarit turtle center, where volunteers work tirelessly to protect endangered sea turtles. Depending on the season, visitors can take part in releasing baby turtles into the ocean — a humbling experience that underscores the town’s deep respect for nature. It’s yet another reason to love this remarkable little place.

Red Carey Jalisco-Nayarit turtle center
The Red Carey Jalisco-Nayarit center works to protect Mexico’s endangered turtles.  (Red Carey Jalisco-Nayarit)

No rush, No fuss, No problem

Punta Pérula’s charm lies in its simplicity. It’s a place where the biggest decision of the day is whether to have another beer or switch to a margarita, where plans are loose suggestions rather than strict itineraries, and where people still stop to chat instead of rushing from one place to another.

There are no five-star resorts or luxury spas, no massive grocery stores or designer shops. But that’s the magic of it. Punta Pérula isn’t trying to be anything other than what it is — a humble, beautiful, fiercely loved beach town where the sunsets are spectacular, the people are kind, and life is best enjoyed at a slow, steady pace.

So if you’re looking for all-inclusive buffets and infinity pools, you might want to look elsewhere. But if you crave a place where life feels simple, where community matters, and where the biggest thrill of the day might just be spotting a dolphin in the bay, then welcome to Punta Pérula. You might never want to leave.

Meagan Drillinger is a New York native who has spent the past 15 years traveling around and writing about Mexico. While she’s on the road for assignments most of the time, Puerto Vallarta is her home base. Follow her travels on Instagram at @drillinjourneys or through her blog at drillinjourneys.com

How Mexico defined modern racewalking

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1968 Olympic Mexico racewalking winners podium
The racewalking technique developed by Jerzy Hauseleber made Mexico a powerhouse in the sport. (Comité Olímpico Mexicano)

Early in 1966, with the Olympics just under three years away, General José de Jesus Clark Flores, President of the Mexican Olympic Committee, oversaw a program to attract international coaches to work with Mexico’s most promising athletes. The Mexican team had returned from the last two Olympics with a single bronze medal on each occasion, and they expected to do better on home soil. After all, the reason for staging these games was to project an image of Mexico as a modern nation.

More than anything else, General Flores wanted a medal in one of the glamor events on the track. It would be tough, as these are among the most competitive events in the Olympic program. There was, perhaps, one opening: the walking races.

The opening ceremony of the 1968 Olympics. (Sergio V. Rodriguez/Wikimedia)

In 1966, this branch of the sport had a very small following outside of Europe, and its popularity was declining in the West. The great walkers now all came from Eastern Europe, particularly the USSR. In theory, that meant there were only nine or ten men standing between Mexico and a medal. In addition, these were long distance races, staged over 20 and 50 kilometers, where Mexico City’s altitude would give home athletes an advantage.

Coach Hausleber and Sergeant Pedraza

When the foreign coaches arrived, the Polish Jerzy Hausleber was assigned to the walkers. 36 years old at the time and brought up in the tough neighborhoods around the Gdansk shipworks, it is uncertain if Hausleber had been a competitive walker himself; his main sport was actually boxing. One advantage of his tenure was that he came free of charge, part of an exchange with the Polish government. Hausleber was given just six athletes to work with. Fortunately, one of them was army sergeant José Pedraza Zúñiga.

Pedraza had been raised on a Michoacán ranch where running had been a fact of life. With little prospect of finding work, he joined the army, where he was allowed to play sports. The Mechanized Brigade’s basketball team played in one of the major leagues, and the young José Pedraza was good enough to be selected for a few games. He could dribble and score points on a break, but was too small to have any great impact on a sport where height ruled.

Instead, Pedraza started to concentrate on athletics. He came close to making the Olympic team in 1960 and 1964, but at 27, that dream seemed over. There was still promise in Pedraza, however: he had just won the first ever Mexican walking championship. Within weeks of Jerzy Hausleber’s arrival, Pedraza also won the Central American and Caribbean Games title.

Jerzy Hausleber
Jerzy Hausleber later in life. (Gobierno de México)

The significance of this win should not be overestimated: Pedraza’s race was staged over 10 kilometers, half the Olympic distance, and none of the countries in the region had a walking tradition. However, winning was a confidence booster and it whetted the squad’s appetite for more and greater success. Hausleber and “El Sargento” Pedraza buckled down to work.

“La Marcha” is born

Hausleber identified a problem. Walkers at the time tended to take long strides, keeping their heads and shoulders stiff. This style that favored taller men, but most of the Mexican squad was short and stocky. If Hausleber couldn’t make his walkers taller, he would find a technique more suited to their build. And so “la marcha” was developed.

Traditionally, racewalking was just a faster version of normal walking, with the feet moving in parallel, the width of the athlete’s hips apart. In “la marcha,” the athlete places one foot directly in front of the other to move along a narrower line. Every time we take a normal walking step, we twist our hips about four degrees. Modern racewalkers, using Hausleber’s gait, twist closer to 20 degrees. In addition, instead of keeping the trunk and head in the rigid posture of the Europeans, Mexican racewalkers became far more flamboyant, throwing their head, shoulders and trunk around. In other words, the new technique made walking more fun to take part in and more exciting to watch. Still, it was not an easy adjustment, and Hausleber developed a whole series of exercises and training routines for his walkers. These are still used around the world today and are known as the Mexican Drills.

The new style was fast, and it suited the Mexican team, but it also created a potential problem with judges. Walking is defined as having one foot in contact with the ground at any one moment. If both feet lift off the ground simultaneously, it is considered running. The term used in racewalking is ‘flight time’; if noticed by the judges who are spread around the course, it earns a warning. Three warnings means disqualification. However, the sport’s rules stipulate that flight time has to be visible to the human eye. It is estimated that “la marcha” squeezed in about 40 milliseconds of flight time on each step: too fast for the human eye to spot. There was some uncertainty if the new style would be accepted, or the rules changed to outlaw it.

1968 Mexico City Olympic logo
The Mexican team was targeting their home games in 1968. (IOC)

The speed of the Mexican team’s progress was remarkable. Within a year of Hausleber’s arrival, the Mexicans were recording world-class times. In 1967 they made their debut on the European circuit, where they held their own against — and sometimes beat — some of the best walkers in the world. After competing in the USSR, the team traveled to Winnipeg, Canada, for the 1967 Pan American Games. Here Pedraza moved into the big leagues with a silver medal.

Mexico City, 1968

Fast-forward to Oct. 14, 1968, the second day of the track and field program at the Mexico City Olympics. The walkers completed a half lap of the stadium and, with Russian champion Vladimir Golubnichiy already in the lead, headed out for the surrounding roads. Some 90 minutes later the leaders returned, still led by Golubnichiy, who had a narrow lead over teammate Nikolai Smaga. Then there was a cheer from the crowd, for in third place was José Pedraza.

Pedraza looked safe for the bronze medal but seemed too far behind the Russians to make any headway over the last three quarter laps of the track. The Mexican had other ideas: with the crowd calling his name, he raced past Smaga. Golubnichiy was the finest walker of his generation and managed to hold out, beating Pedraza to the line by a second.

It was probably just as well. As the British magazine Athletic Weekly said in a review of Olympic walking, “in the views of most experts, Pedraza was not walking legally but there seemed little chance he would be disqualified as he closed up on Golubnichiy with officials fearing a riot.” Russia had no wish to deprive the host nation of a medal, so they settled for gold and bronze. Had José Pedraza passed Holubnychy and won the gold, there would almost certainly have been an appeal which would have likely turned into a major diplomatic incident.

Pedraza
José Pedraza comes up behind Vladimir Golubnichiy. (INEHRM)

The Mexican racewalking revolution

A silver medal, won in such dramatic fashion, laid the groundwork for a walking revolution in Mexico. Hausleber was invited to stay on as coach, and money was found to fund a long-term program. Walking slowly became one of Mexico’s national sports, but it did so primarily as a spectator sport, with big street races drawing large crowds and television cameras.

Munich in 1972 brought steady, if unspectacular, progress, but it wasn’t until the kids who had watched the drama of the 1968 race were coming through the system that the golden age of Mexican walking arrived. This cohort’s highlight was Daniel Bautista winning the Olympic title in Montreal in 1976.

Walking is about more than just the Olympics, however. Every two years the best walkers in the world gathered for the Lugano Cup, a team world championship which Mexico won in 1977 and 1979. And the nation’s impact goes beyond mere medals. The Mexican style of walking was adopted around the world and the best international walkers came to Mexico to train. This was partly for the altitude, but there was also the feeling that Mexico was now the center of the sport. Visiting athletes spoke in awe of both the hospitality and the tough training schedules the Mexican walkers were putting themselves through.

The 1984 Olympics brought even more success, with Daniel Bautista winning the 20 km gold and Raul González securing the 50 km gold and 20 km silver. Perhaps the greatest athlete of them all was Ernesto Canto, who openly acknowledged the inspiration of José Pedraza and the coaching of Hausleber. A wonderful technique and hard work brought Canto Olympic, World and Pan-American titles.

Canto might be considered the last of the Golden Generation, and after he retired Mexican dominance started to fade. To be sure, Mexico still produces world-class walkers, such as Daniel García Córdova and Lupita González. However, there have been no Olympic titles since 1984. This decline was partly because Jerzy Hausleber was losing energy. With heart and knee problems, he increasingly restricted himself to coaching coaches and promoting the sport with motivational speeches. Although he was always diplomatic, he hinted that, in his opinion, many young Mexican walkers no longer had the work ethic that had taken athletes like Canto to the very top of their sport.

As for Jerzy Hausleber, he became a Mexican citizen in 1993 and died in 2014 at the age of 83. He is still remembered both as an extraordinary coach who guided Mexican walkers to 118 medals in major championships and, in the words of Canto, as “a great person and extraordinary human being.” José Pedraza Zúñiga, Hausleber’s greatest pupil, stayed in the army, reaching the rank of captain and continuing to coach young walkers. He died in 1998, at the age of 61.

Bob Pateman is a Mexico-based historian, librarian and a life term hasher. He is editor of On On Magazine, the international history magazine of hashing.

State by Plate: Jalisco, birria and history

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Tortas Ahogadas El Güerito in Guadalajara, an example of great Jalisco food
Like so much of the state, Jalisco's cuisine is drenched in history — and flavor. (Tortas Ahogadas El Güerito)

The state of Jalisco has made incalculable contributions to Mexico’s culture and food. It’s hard to imagine life in the country without tequila or mariachis, for instance, so interwoven are they within the fabric of national life. Iconic regional dishes like birria and the torta ahogada — both born in Jalisco — aren’t quite so ubiquitous, but both have transcended the state’s borders to become treasured nationwide. 

How birria originated

birria
Sopa de birria. (Unsplash)

Like tequila, which originated in the eponymous town, birria, and tortas ahogadas are each associated with particular places. In the former’s case, it’s Cocula. In the 16th century, as the story goes, the colonizing Spanish introduced livestock like cows, pigs, and yes, goats, to Mexico. However, in Cocula, goat numbers got a little out of control, to the extent the animals were devastating local crops. 

The solution, a natural one, was to cull the goat population via the creation of a delicious goat-based stew: birria. Over time, the stew would accommodate many other meaty additions, from beef and pork to lamb, rabbit, and even catfish. But in the beginning, it was purely goat-based, and since goat meat tended to be a bit gamey and virtually every part and organ of it was used, many herbs and spices were added to harmonize the flavors. 

For example, at least one chile was always added — ancho, chilacate, guajillo, or pasilla — along with aromatic bay leaf, cumin, cloves, garlic, ginger, oregano, pineapple vinegar, and other ingredients.

The legendary creation of the torta ahogada

A black and white photo of El Güero restaurant in Guadalajara
The view from the original El Güero in Guadalajara, where the torta ahogada was born. (Guadalajara Antigua)

Despite birria’s enduring popularity, there seems little question now that the torta ahogada has become the state’s signature dish. There are over 1,150 purveyors of the “drowned sandwich” in and around the capital city, Guadalajara alone (its birthplace), and 1,300 statewide. This, even though it’s a rather recent addition to the region’s gastronomy. 

The torta ahogada was invented in the 1920s by tapatío extraordinaire Luis de la Torre, better known as “El Güero” for his distinctive red hair. The original location was on the corner of Calles 16 de Septiembre and Miguel Blanco in the Jardín de San Francisco (across from Cantina Alemana and Hotel Bohnstedt) and the sandwich arose, like so many iconic Mexican dishes, from a happy accident. A customer ordered a more typical torta and when El Güero accidentally dropped the entire thing in a pot of spicy salsa, a legend was born.

To this day, it’s virtually the only torta known by that name regionally. In Jalisco, sandwiches are typically referred to as lonches. 

The importance of and background behind each ingredient

Birotes salados bread in a basket
Birotes salados in Jalisco. (Ron Mader/Wikimedia Commons)

There are three essential elements to a torta ahogada — the bread (birote salado), the meat (pork carnitas), and the spicy salsa (based around Yahaulica chiles) — and each is steeped in the history of Jalisco cuisine.

The birote, like the bolillo, was introduced to Mexico during the Second French Intervention period when Belgian baker Camille Pirotte accompanied Emperor Maximilian and his consort Carlota during the ill-fated and short-lived takeover. Pirotte originated the salty, crusty-on-the-outside, soft-on-the-inside birote in Guadalajara circa 1864, an essential step for the eventual torta ahogada since no other Mexican bread — neither bolillo nor telera and certainly not Bimbo — will hold together after being dipped in the spicy salsa. 

Carnitas, or pork cooked in its fat, are synonymous with Michoacán, but other Mexican states, including Jalisco, Estado de México, Hidalgo, and Querétaro, claim to have invented them first. Such claims are probably not true. However, it merits mentioning that Jalisco has a long history with the dish, as evidenced in innumerable tortas ahogadas and the iconic restaurants associated with the dish; notably Carnitas Jaime’s in Arandas. In Guadalajara, the carnitas are chopped by skilled torteros on cutting boards before being added to the birote for tortas ahogadas.

The Yahualica chile, the original chile de árbol, is one of only two chiles in Mexico to have been granted a denomination of origin (the other is the habanero). It can only be legally grown in its native highlands in Los Altos, Jalisco, or two municipalities in the neighboring state of Zacatecas. 

Jalisco’s regional food remains a stalwart of local food stalls. (Fernando Carranza García/Cuartoscuro)

How to order and eat a torta ahogada

Common sense would dictate care when eating any dish accompanied by the adjective “drowned.” But there is also a linguistic element of torta ahogada etiquette, specifically the difference between the ordering terms mitad and media as an answering query to the tortero. The former refers to portion size (as in slicing the sandwich in two parts), the latter to spiciness level. Media means some chile but not a complete submersion, or drowning, in spicy Yahualica chile, vinegar, and salt, followed by another dipping in a tomato sauce.

I would not recommend the gross method of mashing up the torta ahogada inside a plastic bag, then snipping off a corner and drinking it. But some enjoy it. For a more traditional torta ahogada experience, visit El Güerito, the landmark Guadalajaran restaurant founded by Luis de la Torre protégé Ignacio “Nacho” Saldaña, and enjoy the delicious sandwich as it was meant to be eaten: on a plate with room for the drowning salsas to pool and for onions and lime on the side. 

Don’t forget: tequila is also a food

Tequila may legally be distilled from blue Weber agave (Agave tequilana) in five Mexican states (Guanajuato, Jalisco, Michoacán, Nayarit, and Tamaulipas). However, approximately 90% of the popular spirit is still made in Jalisco, with the trade centered around its birthplace town of Tequila, where the Cuervo family has been making the namesake product since 1758, and the Sauza family since 1873.

It’s a big business now, of course, with the tequila market valued at over 18 billion dollars in 2024, and expected to reach 45 billion by 2033. It’s worth noting, though, that in Jalisco tequila is not simply a liquid treasure to be sipped in traditional cabillitos but also a prized food ingredient. 

Everyone will have heard of tequila shrimp, where tequila is added to the pan before burning off the tasty crustacean but leaving its trademark flavor behind. It’s also used to season beef, stuff turkeys (via injection), and as a potent ingredient in the gelatina candies known as borrachitos, or “little drunks”.

Chris Sands is the Cabo San Lucas local expert for the USA Today travel website 10 Best, writer of Fodor’s Los Cabos travel guidebook and a contributor to numerous websites and publications, including Tasting Table, Marriott Bonvoy Traveler, Forbes Travel Guide, Porthole Cruise, Cabo Living and Mexico News Daily. His specialty is travel-related content and lifestyle features focused on food, wine and golf.

Taste of Mexico: Tomatl

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Taste of Mexico: Tomato pile
You say tomato, I say tomatl. Either way, it's an important taste of Mexico. (Josephine Baran/Unsplash)

Imagine a pizza without tomato sauce, spaghetti Bolognese without pomodoro sauce, gazpacho without tomato, or, even worse — French fries without ketchup? This week’s taste of Mexico looks at the humble tomato, a fruit (nobody seems able to quite agree on this) that has gone on to reshape the way the world adds flavor to their food.

Without the discovery and conquest of the American continent, the world would taste dramatically different.

Tomatl

Tomatoes
Tomatoes have been cultivated in Mexico for millennia. (Mockup Graphics/Unsplash)

Tomato is a fruit native to Central and South America, particularly Mexico and Peru, where it has been consumed for thousands of years. Archaeological findings in the Puebla region indicate that indigenous communities in central Mexico domesticated a species of jitomate as far back as 500 B.C.

For the ancient Mexica, xitomatl (red tomato) and miltomatl (green tomato) were staples in their diet. Various documents, like the Florentine Codex, describe the cultivation of tomatoes and their use in different recipes that included chili and corn, resembling a type of mole. Chronicles from that era mention that the markets offered a wide variety of tomatoes: some small and yellow, others resembling cherries, and some larger, elongated, or round dark red varieties.

In these markets, jitomates were also sold as sauces or juices, mixed with other ingredients ready to be cooked. All these tomato varieties were cultivated alongside corn, beans, squash, and chili in traditional milpa systems.

From tomatl to pomodoro

Soon after Hernán Cortés’s conquest of the Aztecs, the tomato was brought from Mexico to Europe in the Columbian exchange. (Wikimedia Commons)

The Spanish conquerors brought many Mexican ingredients back to Europe, such as vanilla, tomatoes, cacao, squash, and potatoes. While not all of these ingredients were well received, the tomato — referred to by the Spaniards as the “apple from the Incas” — was quickly adopted in the Spanish Empire.

Naples, having once been part of the Spanish Empire, and the rest of today’s Italian territory, took more than 300 years to embrace the tomato. Italians initially believed that the pomo doro (golden apple as they called it) was poisonous. It wasn’t until 1861, during a food shortage, that they started using tomatoes to enrich their meals, especially in the southern part of the country.

From tomatl to ketchup

If you’re wondering how tomatoes made their way to American territory, it seems that, much like potatoes, they arrived through the British Empire after a long delay in adoption by the British. As in Italy, tomatoes were originally believed to be poisonous, but one of their notable promoters was Thomas Jefferson, who cultivated tomatoes at his home in Monticello, Virginia.

Praise be to the true king of sauces (don’t tell salsa I said that). (Pedro Durigan/Unsplash)

Back to tomatl

Today, Mexico is one of the world’s leading exporters of tomatoes, primarily shipping to the U.S., Canada and Japan. There are over 10,000 tomato varieties worldwide, but the Mexican government, along with several organizations, is working to preserve some endemic species like Oaxacan creole jitomate, tomatillo, green tomato from Colima, purple tomato from Chiapas, yellow tomato from Yucatán, and rinón from Tlaxcala.

While not all of these varieties may be easy to find, when you explore a market or supermarket, inquire about the types of tomatoes available — you’ll discover many more varieties than you might expect.

Tomatl for your health

Tomatoes are rich in antioxidants, which promote cardiovascular health, improve digestion, and enhance vision and overall eye health. Although tomatoes are technically a fruit, they also help regulate blood sugar levels and strengthen bones. The next time you enjoy tacos, consider adding some green, red, or molcajete salsa to support your health.

Mexican cuisine’s secret flavor

Ok, maybe we were too hasty with the ketchup coronation. (Unsplash)

The flavor of Mexican cuisine would be very different without the tomato since it is the ingredient that balances the flavors in Mexican dishes. You can find it in mole, salsas, and tamales, wrapped around fish, or used as the base for countless stews throughout the country.

Salsa Molcajeteada is a true classic of traditional Mexican cooking. Every family has its own recipe, measurements, and methods for preparing it. Here is the recipe I learned from my family.

Ingredients:

 

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  • 4 ripe jitomates (preferably of the traditional variety)
  • 2 serrano chiles (adjust the quantity based on your spice tolerance)
  • 1 garlic clove
  • 1/4 of a white onion
  • Salt to taste
  • A handful of fresh cilantro (optional, for an aromatic touch)

Instructions:

1. Roast the Ingredients: Place the jitomates, chiles, garlic, and onion on a comal or skillet over medium heat. Roast all the ingredients, turning them occasionally until they are nicely charred on all sides.

2. Grind in a Molcajete: Transfer the roasted ingredients to a molcajete or a blender. Aim for a slightly coarse texture.

3. Adjust the Seasoning: Add salt to taste and, if desired, finely chop the fresh cilantro and mix it in. Combine all the flavors thoroughly.

4. Serve and Enjoy: Taste the salsa and adjust the seasoning if necessary. This molcajete salsa is perfect for pairing with tacos, totopos, quesadillas, or any dish of your choice.

If you’re not a fan of spicy food, consider making a tomato carpaccio using the different varieties of tomatoes you find. Simply slice the tomatoes very thinly. On the side, prepare a vinaigrette by mixing olive oil, vinegar, capers, chopped olives, and a small amount of onion. Drizzle the vinaigrette over the tomato slices and add a pinch of salt. With hot weather approaching, you’ll be grateful for this refreshing dish.

What’s your favourite way of eating tomatoes?

María Meléndez is a Mexico City food blogger and influencer.

A wake up call for the US, Mexico and Canada in one simple picture: A perspective from our CEO

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A map showing China's dominance as the primary trade partner of most countries in the world
More and more countries are turning to China as their primary trade partner. (Econovis/X)

There is no denying that the news cycle these past few months has been intense. I talk to people from the United States and Canada on a nearly daily basis that tell me that, for their own mental health, they are increasingly trying to tune out from the news in their home countries. The recent daily barrage of news has become overwhelming for many people and I often hear that people can’t keep up and get stressed out just thinking about it all.

This is a concerning trend, to say the least. I think we can all agree with the sentiment behind the Washington Post’s official slogan that “Democracy dies in darkness,” regardless of how you feel about that publication as a news source. More and more people tuning out from the news, especially young people, has to be something we all work hard at reversing.

The issue of trade and tariffs is an example that I find people are frustrated and confused about. In just the past few weeks, the Trump administration has told us that 25% tariffs on all goods from Mexico and Canada would start on Feb. 1. Within days, we were told that the tariffs would then temporarily be put on hold. Days later we were told that tariffs were being applied to all steel and aluminum imports effective immediately. Just days later, we were told that tariffs were coming on all vehicle imports. Then we were told that tariffs were coming on chips and pharmaceuticals. On top of all of that, we have completely mixed messages on all of this from the experts. Some are telling us that tariffs would be devastating to inflation and the economy while others say the impact would be negligible.

Perhaps this is all part of a grand negotiation strategy by the Trump administration, but it’s not hard to see why people are stressed out and increasingly choosing to just tune out. Imagine the pressure business leaders are under — trying to make sense of the daily news cycle and make hiring decisions and long term investments in this environment! The team at Mexico News Daily is working hard every day to try to make sense, simplify and clarify the deluge of information coming at us, while at the same time present it in a timely and apolitical manner to our readers — not an easy task these days!

That being said, sometimes it is a picture that captures the moment in a way that words cannot — hence the famous expression that a “picture is worth a thousand words.” In this case, just a few days ago I came across a picture from the economics and business analysis experts at Econovis, which I believe does an excellent job focusing us on the bigger picture through all of the current noise.

As you can see from the post embedded below, it very simply shows who the larger trading partner is of every country in the world. If the country does more trade with the United States, the country is blue. If the country does more trade with China, the country is red. The picture shows how things have changed from the year 2000 to 2024.

A map showing countries color coded by their top trade partner, China or the U.S. in 2020 (when the U.S. dominated) vs 2024 (when China dominated)
A graphic from the experts at Econovis shows China’s increasing dominance in international trade. (Econovis/X)

The contrast is quite dramatic to say the least. What was once a largely blue-colored world is now almost completely red. Perhaps what stands out most to me is that many of the countries that have been the focus of the Trump administration’s early threats (tariff and otherwise) have been the very few countries that still have the U.S. as its largest trading partner. Look closely at Denmark, Germany, Colombia, Canada and Mexico — they are all still blue! Said differently, the very few countries left on the planet that still have larger trading relations with the U.S. and not China are those that have most been at the receiving end of some of the harshest threats from the Trump administration.

My point is not to argue that there aren’t some valid points on trade and other issues being made by the Trump administration (I think that there are), but rather point out that it’s important to be realistic about the world we live in and recognize the rate at which China is expanding globally in trade. If the United States isn’t more thoughtful about how it treats its “blue” friends, the world might soon look even more red. I would hope that the potential of that risk would be a unifying cause for the negotiators from the U.S., Canada, and Mexico on tariffs, trade, and other issues. Let’s hope so!

Travis Bembenek is the CEO of Mexico News Daily and has been living, working or playing in Mexico for nearly 30 years.

What are the best hotels in Los Cabos in 2025?

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Sola, A Luxury Collection hotel in Los Cabos
There's no shortage of luxury hotel options in Los Cabos, but which ones truly stand out from the pack? (TripAdvisor)

I’ve been lucky to stay at many hotels in Los Cabos and officially visited far more — over 100 in total during the years when I wrote hotel reviews for Fodor’s and Forbes Travel Guide and ranked hotels and restaurants for the USA Today travel site 10 Best. 

Most of those I visited were amazing. Los Cabos fully deserves its reputation as a great hotel and resort destination. It’s an increasingly expensive one — over $500 per night, on average — but the accommodations, amenities, and service are consistently spectacular. 

One&Only Palmilla
Los Cabos’ 20-mile-long Tourist Corridor is home to many notable luxury resorts, but which ones are a cut above the rest in terms of quality? (One&Only Palmilla)

However, rather than simply share my own opinions, I also wanted to see what the top raters in the field — companies like AAA, Mobil (now Forbes Travel Guide), and Michelin have been doing ratings for decades — think are the best Los Cabos lodgings currently and compare their opinions with those from some of the over four million people who visit annually (represented via Trip Advisor’s Travelers’ Choice Awards Best of the Best rankings).

Not surprisingly, the two groups weren’t always in agreement. I say not surprisingly because the experts generally judge quality only, not based on value relative to the rates.

AAA Five Diamond Awards 

The American Automobile Association (AAA) has one of the longest-running rating systems for lodgings, dating back to 1976. Like the star system initiated by Mobil (more on this later), the AAA diamond system has well-defined criteria for earning each diamond. One diamond represents “budget-oriented, offering basic comfort and hospitality.” Meanwhile, fived diamond-designated properties showcase “ultimate luxury, sophistication, and comfort with extraordinary physical attributes, meticulous personalized service, extensive amenities, and impeccable standard excellence.”

The Waldorf Astoria Los Cabos Pedregal hotel
Sophisticated and spectacular are two of the many superlative words that describe the Waldorf Astoria Los Cabos Pedregal. (Waldorf Astoria Los Cabos Pedregal)

Nine Los Hotel hotels and resorts earned five diamond status for 2025:

  • Four Seasons Resort & Residences Los Cabos at Costa Palmas
  • Grand Velas Los Cabos
  • Grand Velas Boutique Hotel Los Cabos
  • Las Ventanas al Paraíso, A Rosewood Resort
  • Le Blanc Spa Resort Los Cabos
  • Montage Los Cabos
  • One&Only Palmilla
  • Waldorf Astoria Los Cabos Pedregal
  • Zadún, A Ritz-Carlton Reserve

My Opinion: This is a superb list. Las Ventanas al Paraíso has the most seniority, having been on the list since 2002. That’s appropriate as it was the first true luxury resort in Los Cabos when it opened in 1997. Waldorf Astoria Los Cabos Pedregal also merits a note, as I believe it has the best service of any accommodation in Los Cabos or La Paz. That’s not just a function of the Waldorf Astoria name either. I thought the same thing when it opened as Capella Pedregal in 2009 and during the period when it operated independently as The Resort at Pedregal.

Forbes Travel Guide 

The Oasis Pool at Las Ventas al Paraíso at Las Ventanas al Paraíso, A Rosewood Resort in Los Cabos
The Oasis Pool at Las Ventas al Paraíso. (Las Ventanas al Paraíso, A Rosewood Resort)

Mobil Travel Guide invented the five-star rating system (yes, really) in 1958, and has continued since becoming Forbes Travel Guide in 2005. Its ratings are based on up to 900 criteria and have been applied only to what they judge to be the world’s best hotels, restaurants, and spas, a list that includes 2,100 properties in 90 countries.

Here’s a list of the outlet’s four and five-star-rated properties in Los Cabos for 2025

Four Stars

  • The Cape, A Thompson Hotel
  • Grand Velas Los Cabos
  • Grand Velas Boutique Hotel Los Cabos
  • Hilton Los Cabos Beach & Golf Resort
  • Le Blanc Spa Resort Los Cabos
  • ME Cabo
  • Nobu Hotel Los Cabos
  • Solaz, A Luxury Collection Resort

Five Stars

  • Chileno Bay Resort & Residences, Auberge Resorts Collection
  • Esperanza, Auberge Resorts Collection
  • Las Ventanas al Paraíso, A Rosewood Resort
  • Montage Los Cabos
  • One&Only Palmilla
  • Waldorf Astoria Los Cabos Pedregal
  • Zadún, A Ritz-Carlton Reserve

My Opinion: This is another fantastic list. I was happy to see Hilton Los Cabos awarded four stars, as this is one of the most underrated properties in the area, with excellent onsite restaurants and spa services. Esperanza is another favorite and it deserves its five-star rating. Its spa is as good as it gets in Los Cabos and the signature restaurant, Cocina del Mar, is a wow-factor dining destination of the highest order. 

Michelin Guide

Montage Los Cabos
Montage Los Cabos boasts a gorgeous setting overlooking Playa Santa María and the Sea of Cortés. (Montage Los Cabos)

Famed for their restaurant reviews, which for the first time included a Michelin-star restaurant in Los Cabos and many other recommended dining spots locally in 2024. However, the French tire company, it should be noted, also recommends hotels. How does a property qualify? “Style and service. Personality and reliability. Culture, comfort, and a consistently extraordinary experience — this is what makes a Michelin Guide hotel.”

Fourteen have been selected to represent this ideal in Los Cabos

  • The Cape, A Thompson Hotel
  • Chileno Bay Resort & Residences, Auberge Resorts Collection
  • Esperanza, Auberge Resorts Collection
  • Garza Blanca Los Cabos
  • Hotel El Ganzo
  • ME Cabo
  • Montage Los Cabos
  • Nobu Hotel Los Cabos
  • Las Ventanas al Paraíso, A Rosewood Resort
  • One&Only Palmilla
  • Solaz, A Luxury Collection Resort
  • Viceroy Los Cabos
  • Waldorf Astoria Los Cabos Pedregal
  • Zoëtry Casa del Mar

My Opinion: So, for those keeping score at home, only four resorts made the lists for AAA Five Diamond, Forbes Travel Guide’s Five Star, and Michelin Guide:

  • Las Ventanas al Paraíso, A Rosewood Resort
  • Montage Los Cabos
  • One&Only Palmilla
  • Waldorf Astoria Los Cabos Pedregal

If you therefore want to anoint these as the best properties in Los Cabos, I’d say that’s probably accurate.

TripAdvisor

Grand Velas Los Cabos ranked among TripAdvisor’s top choices on the cape. (Grand Velas Los Cabos)

As expected, Trip Advisor’s Travelers’ Choice Awards Best of the Best has at least one new entry, since it accounts not just for qualitative criteria, but the hotels and resorts that have received the greatest quality and quantity of reviews. According to Trip Advisor, this category represents the top 1% of accommodation options, chosen by those who have stayed there. 

Here’s the current top five for Los Cabos:

  • Marquis Los Cabos
  • Grand Velas Los Cabos
  • Le Blanc Spa Resort Los Cabos
  • Esperanza, Auberge Resorts Collection
  • Nobu Hotel Los Cabos

My Opinion: These are all great properties. Notably, the top three are all-inclusive

Green Key International

Solaz, A Luxury Collection in Los Cabos
Solaz, A Luxury Collection scored highly in the Green Key International rankings. (Visit Los Cabos)

Green Key International rates hotels not only on service and amenities but also on criteria related to environmental sustainability. For travelers who value this kind of responsible approach, this is a significant imprimatur. Interestingly, the Foundation for Environmental Education (FEE) oversees these ratings — the same group that rates Blue Flag Beaches.

In Los Cabos, three properties currently have Green Key status:

  • The Cape, A Thompson Hotel
  • Solaz, A Luxury Collection Resort
  • Zadún, A Ritz-Carlton Reserve

My Opinion: All three are outstanding hotels by any standard and I like that one of these standards is sustainability.

Chris Sands is the Cabo San Lucas local expert for the USA Today travel website 10 Best, writer of Fodor’s Los Cabos travel guidebook and a contributor to numerous websites and publications, including Tasting Table, Marriott Bonvoy Traveler, Forbes Travel Guide, Porthole Cruise, Cabo Living and Mexico News Daily. His specialty is travel-related content and lifestyle features focused on food, wine and golf.

Trump and Sheinbaum: BFFs?

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Claudia Sheinbaum and Donald Trump
Best of friends? Best of frenemies? Something else entirely? Sarah DeVries takes a look at the state of U.S.-Mexico relations. (Cuartoscuro/imgflip)

Ever since Trump took office north of the border, things have been…interesting? Exciting? Terrifying? One’s personal politics will determine their feelings on that, I suppose.

But one thing’s for certain: the coronation of “King Donald” has made and continues to make waves all over the world. As its closest neighbor to the south, Mexico of course stands to feel the effects especially strongly. Interestingly, the ground has not shaken all that much. At least not yet.

Two photos, one of Mexican President Claudia Sheinbaum and another of U.S. President Donald Trump, who said Sheinbaum inspired his new anti-drug campaign
Despite very differing sides, Presidents Sheinbaum and Trump appear to be working well together, even as much of the rest of the world finds itself at odds with the United States. (Presidencia/Gage Skidmore)

I believe this is in great part because of the steady hand and even steadier disposition of our president, Claudia Sheinbaum.

And what does Donald think of Claudia? He loves her. He has called her a “marvelous woman.”

“I’m sorry, what?” It’s the nicest surprise, for me, that’s come from his presidency so far. After all, the two are ideologically on opposite ends of the spectrum. While Sheinbaum focuses on help for the poor, Trump’s team is salivating as they eye social welfare programs for cuts. Where Sheinbaum has a background as an environmental scientist, Trump denies climate change. It’s not a friendship anyone would expect.

There is a lot of potential for conflict between the US and Mexico. The two countries have always had a relationship equal parts uneasy and warm, with a raspy history. The US forced Mexico to “sell” their northern territories to them. Yikes. The U/S/ invaded Mexico, more than once. Double yikes.

Migrants at a border crossing near Ciudad Juárez
Border concerns have been a point of mutual interest for the Presidents. (Cuartoscuro)

The border is a constant source of some very intense feelings, and many Mexicans reside within the U.S., undocumented but contributing to U.S. success. The U.S. accuses Mexico of allowing drugs to enter the country. Mexico counters that the drugs will always find a way to enter if there’s demand, which is true. There’s also the issue of guns: nearly all of the weapons criminal gangs use against people in Mexico are from “up north.” Some of those criminal gangs, by the way, have been classified by the U.S. as foreign terrorist organizations. I suppose you could make the same “demand” argument regarding the guns, though you’d think they’d be a bit easier to spot since they can’t be smuggled inside banana peels or whatever.

But Mexico is also the U.S.’s number one trading partner. Yes, Mexico and the U.S. are a bit like conjoined twins, albeit it unequally strong: if you hurt one, you hurt the other. Our fates are inexorably intertwined. And our leaders know that.

So it’s been a rocky road, but so far, so…okay.

How has she managed it? By a careful balance between refusing to grovel and refusing to fight defiantly.

Mexican President Claudia SHeinbaum standing at the presidential podium during her morning press conference. Her expression is grim as she listens to a reporter speaking who is not in the photo.
President Sheinbaum has so far been resolute in the face of controversy. (Gustavo Alberto/Cuartoscuro)

She didn’t hit back at Trump about the whole “Gulf of America” thing, for example; she instead threatened to sue Google, and even made a joke about how the US should instead be called “Mexican America.” She spoke about an “invasion” of Mexico — but of guns — turning Trump’s “invasion” language right back onto him. But importantly, she’s going after gun manufacturers, not him.

And right when Trump was ready to levy devastating tariffs last month, Sheinbaum calmly stepped in with a deal: more troops on the border.

If there’s one thing Trump loves, it’s being seen as a great deal-maker. No matter that those troops likely won’t be able to do much to keep the potent drug from entering the US; this is about optics.

This was only a postponement, however, of one month. Will those 25% tariffs go ahead on March 4th? My money — and my hope — is on no. Sheinbaum will cut another deal. I have no idea what this deal will look like, but I have faith that it will happen, and that it won’t be too painful for Mexico.

Manzanillo, Colima port
Mexico is the United States’ largest trading partner. (Asipona Manzanillo)

As Mexican Economy Minister Marcelo Ebrard has pointed out, the pain for U.S. consumers and workers would be exacting: he predicted rising prices as well as up to 400,000 US jobs lost.

This indeed would be painful. The question, though, is whether Trump and his team care. Elon Musk has been at the helm of an effort to cut government jobs left and right. So while it’s an argument that certainly appeals to U.S. consumers, it might matter little to the U..S government. I doubt the Trump team will find it convincing.

The question for me still stands: what is it that Trump sees in Sheinbaum, and saw in López Obrador, that he likes so much?

In the case of AMLO, they shared some similarities in terms of personal temperament. They were both extremely sensitive to criticism, despite literally being the most powerful people in their respective countries. Like Trump, AMLO routinely criticized the media as being “fake” or run by the opposition.

Mexico's President Lopez Obrador dressed in a suit and a ceremonial sash in the colors of the Mexican flag, shouting while he holds a flag of Mexico and a ceremonial staff
President López Obrador was a frequent opponent of anyone he perceived to be a critic. (Galo Cañas Rodríguez/Cuartoscuro)

Yikes…I was not a fan of that.

But with Claudia, it’s hard to see any similarities at all. Nevertheless, Trump respects strength — check! — and he respects someone showing up to make a deal — check.

Finally, an idea of why Mexico has handled Trump so well all along: Trump behaves more like a gangster than a politician. And if there’s one thing Mexican politicians know how to do, it’s deal with gangsters.

When AMLO went out of his way to warmly greet El Chapo’s mother, I blanched. I did the same when criminal narco groups passed out “dispensas” and Christmas presents. How could the Mexican government allow themselves to be humiliated like that?

But now I know: until we can figure out how to get rid of narcos in Mexico once and for all, we have to work with them. We have to sit down at the table with them. If we don’t, we’re toast.

And the same is true for Trump: if we don’t figure out how to appease him and stay in his good graces, we’re toast.

This disturbs and angers me. But hey — that’s politics, baby.

There is one thing Trump and I agree on, at least: Claudia Sheinbaum is a marvelous woman.

Sarah DeVries is a writer and translator based in Xalapa, Veracruz. She can be reached through her website, sarahedevries.substack.com.

Judicial ‘corruption’ played a role in extradition decision: Friday’s mañanera recapped

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President Claudia Sheinbaum points to her audience during her Friday morning press conference, where she hinted at the role of judicial corruption in Thursday's mass extradition.
In the aftermath of an unprecedented mass extradition to the U.S., Sheinbaum discussed judicial corruption, tariffs and a centuries-old murder. (Presidencia)

President Claudia Sheinbaum gave little away when asked at her Friday morning press conference about the extradition of 29 cartel figures to the United States on Thursday.

She did, however, take a jab at Mexico’s judiciary, and in doing so alluded to at least part of the reason why the Mexican government decided to send the narcos (or alleged narcos) over the border.

At her final mañanera of the week — and the month — Sheinbaum also spoke about the looming threat of tariffs and the murder of Tenochtitlán ruler Cuauhtémoc 500 years ago.

Judicial corruption in Mexico is ‘abnormal and offensive’

Sheinbaum declined to respond to a reporter’s question about the extradition of 29 drug cartel figures to the United States on Thursday, noting that Security Minister Omar García Harfuch and Attorney General Alejandro Gertz Manero would hold a press conference later in the day.

“I can say one thing to you — the corruption of the judicial power in our country is abnormal and offensive,” the president said.

“How good it is that the people of Mexico took the decision to profoundly change the judicial power,” Sheinbaum said, adding that it was a “blessing for Mexico” that judicial elections will be held later this year (thanks to a judicial reform approved by Congress in late 2024).

The irregular extradition of 29 cartel figures cut short ongoing legal appeals in Mexico. (Gobierno de México)

García Harfuch subsequently told reporters there was a risk that some of the 29 defendants sent to the United States could have been released from prison if they remained in Mexico.

“The security cabinet has information that there was a risk that some of these individuals requested by the United States government would have been released … due to agreements with some judges who sought to help them, as has occurred on other occasions and during many years,” he said.

The United States Justice Department said the Mexican government elected to transfer the defendants to the United States in response to its “efforts pursuant to President Trump’s directive” in a recent executive order “to pursue total elimination of these Cartels.”

Mexico’s Security Ministry and the Federal Attorney General’s Office said in a joint statement that the extraditions were part of the “work of coordination, cooperation and bilateral reciprocity within the framework of respect for the sovereignty of both nations.”

Sheinbaum says there is still time to reach an agreement to stave off tariffs 

A reporter noted that there is speculation that the delivery of the 29 cartel figures to the United States is a “bargaining chip” — part of Mexico’s efforts to appease the Trump administration in order to stave off 25% tariffs on Mexican exports that are scheduled to take effect on Tuesday.

“On the issue of these people,” Sheinbaum said, “Omar [García] and the attorney general will give a press conference.”

“And about this [tariff] issue there are still three days to go,” she added.

A crowd of reporters watches President Claudia Sheinbaum at her Friday morning press conference
President Sheinbaum sidestepped a question about whether the extradition of 29 cartel figures to the U.S. might be a bargaining chip in tariff negotiations. (Presidencia)

Sheinbaum said earlier in the press conference that a call or in-person meeting with Trump on the tariff issue remained a possibility.

Murder of Cuauhtémoc an act of ‘enormous cruelty’ 

Shortly before attending a “state funeral” in Mexico City’s central square to commemorate the 500th anniversary of the death of Mexica tlatoani Cuauhtémoc, Sheinbaum spoke about the Mexica (or Aztec) ruler’s murder.

The murder of Cuauhtémoc in 1525 was an act of “enormous cruelty,” she said.

“Cuauhtémoc was captured. He asked [Spanish conquistador Hernán] Cortés to kill him with his knife at that time. Cortés said no and kept him in captivity for years. They took him to Coyoacán, they burnt the soles of his feet and his hands so he would tell them where the gold was. And after that they were taking him to Honduras but ended up hanging him in Tabasco,” Sheinbaum said.

By Mexico News Daily chief staff writer Peter Davies ([email protected])

How do you tell if an avocado is ripe? German supermarket tech inspires Mexican jokes

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A German woman holds an avocado up to a scanner in one photo, then in another opens it to show that it is perfectly ripe
The European avocado scanner uses near infrared technology to predict the avocado's ripeness. (Emilio Pego/TikTok)

Imagine a future in which you could hold an avocado next to a machine that will tell you whether it’s ripe or not.

Well, the future is now thanks to a European manufacturer — but it’s an absurdist future as far as many Mexicans are concerned.

Based on their reactions on social media, people from the Yucatán Peninsula to Tijuana are firmly of the belief that if you need technology to determine if that wonderful fruit you are holding is para hoy (for today), para mañana (for tomorrow) or muy verde (way too unripe), you aren’t fit to be a Mexican.

“Choosing avocados is a Latin American gift,” wrote one TikTok user who believes that just by touching an avocado, one should intrinsically know if it’s ready to eat or not.

“That’s not enough,” added another. “In Mexico, we have machines that ripen them in one day. It’s called a newspaper!”

(Indeed, wrapping an unripe avocado with newspaper, or placing it in a brown paper bag, traps ethylene gas that accelerates its ripening; you can even speed things up by adding in other ethylene-producing fruits like bananas or apples.)

@emilio.pego Es una buena idea? 😅🥑 #emiliopego #mexico #latinos #alemania #europa ♬ sonido original – Emiliopego

As for the innovative machine, it has been available for nearly a year at a supermarket in Bavaria, Edeka Frischecenter Wagner, that is known for having an award-winning produce section of 650 varieties.

Developed by OneThird, an AI-powered food tech company based in the Netherlands, the machine is also available at retailers in Switzerland, Finland, Sweden and Norway in addition to Germany and the Netherlands.

OneThird has developed a near-infrared technology that predicts the ripeness and, more importantly, the shelf life for fresh produce such as mangos, melons, kiwis, strawberries, blueberries, tomatoes and, of course, avocados. The technology — which OneThird hopes will reduce food waste by up to 25% — is being implemented in a handful of European countries.

“Many customers are familiar with the dilemma when buying avocados in the supermarket,” the German newspaper L.Z. Direkt wrote last year. “They are often either too hard or too soft, which makes it difficult to determine the ideal degree of ripeness.”

Not anymore. To determine if an avocado is ripe without cutting into it, the fruit is simply held up to a sensor, and in a matter of seconds, the machine indicates its state of ripeness.

Though the machine debuted in stores in 2023, the news of its existence went viral last week thanks to a post by Mexican TikTok user Emilio Pego, who shared parts of a video posted by the German supermarket, showing off the scanner.

Though Pego was initially skeptical, he noticed that Germans in the comments found the machine useful.

“This is a gift that only us Mexicans have,” one commenter wrote.

“Yes, you can probably guess blindly which is the best avocado,” the supermarket responded in Spanish. “But we German potatoes need the scanner.”

The machine could even facilitate the experience of buying avocados, increasing the fruit’s global popularity and creating even more demand for Mexico’s top agricultural export.

According to Fresh Fruit Portal, Mexico exported US $3.1 billion of avocados from January to October 2024, placing the green gold ahead of tomatoes, peppers and legumes.

But would a true Mexican ever use a machine to scan for its ripeness?

Not as long as a worker at your favorite fruit and vegetable stall can sell you an avocado based on whether you want to eat it today or tomorrow. Said one user on social media: “Jejeje. I love it because they always get it right.”

With reports from Infobae and LZ Direkt

Opinion: Why students’ reading scores should be a wake-up call on both sides of the border

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Literacy in Mexico and the United States
In Mexico, one in three third-grade students cannot comprehend what they read. In the U.S., 40% of fourth-grade students fail to meet even basic grade-level reading standards. (Gustavo Alberto/Cuartoscuro)

On a crisp, sunny morning in late January, retired broadcast journalist Martin Fletcher stood before a crowded assembly of students at secondary school Lic. Leobino Zavala Camarena in San Miguel de Allende, Mexico. As a renowned war correspondent, Fletcher for decades ventured into the most dangerous places in the world, dodging bullets, observing famine, and reporting on HIV-positive children, many themselves orphaned by AIDS. 

No such peril greeted Fletcher at Leobino Zavala, but his visit did address a crisis: Convincing teenagers and elementary students that regular reading — books, not screens — would change the course of their lives. 

In January, Fletcher gave a writing workshop to students of secondary school Lic. Leobino Zavala Camarena in San Miguel de Allende, Mexico.

 

He had his work cut out for him. Just a smattering of hands shot up when Fletcher asked how many students regularly read more than 15 minutes a day. 

Fletcher caught students’ interest with some attention-grabbing video clips of his work, explaining that what set his storytelling apart was his focus on the “little story” inside the “big story.” In other words, when a news network assigned him to cover a big event like an invasion or a mass displacement of refugees, he made it a point to include the little stories of everyday people impacted by the event — like the little girl in a red dress he described wandering alone as hurled rocks and bullets rained down during an Israeli-Palestinian clash.

Students gasped as Fletcher matter-of-factly shared that he reads at least four hours every day. He told them it’s what fueled his Pulitzer and Emmy award-winning reporting, and his authorship of an impressive number of fiction and nonfiction books. 

Fletcher’s pep talk with the Mexican students would be equally as relevant north of the United States-Mexico border.  

The latest United States’ NAEP (National Assessment of Educational Progress) scores and Mexico’s 2022 PISA scores (Programme for International Student Assessment) reveal a stark reality: the United States and Mexico are failing to provide their students with the literacy skills needed to thrive in a modern world.

On the 2022 PISA exam, Mexican students ranked 49th internationally in reading, scoring 415 points — well below the OECD average of 487. This places Mexico among the lowest-performing countries globally, with one-third of students at the lowest proficiency levels.

At the same time, their American neighbors’ NAEP scores fell to historic lows in 2024, with a widening gap between high and low-performing students. 

In Mexico, one in three third-grade students cannot comprehend what they read. In the U.S., 40% of fourth-grade students fail to meet even basic grade-level reading standards. In reading on the PISA test, 20% of American 15-year-olds read at a 10-year-old’s level. 

Globally, top-performing nations like Singapore and Japan consistently surpass 500 points in PISA assessments, demonstrating that the literacy crises in the U.S. and Mexico are indicative of policy failures. 

Literacy is foundational for economic opportunity, informed citizenship and personal well-being. Without urgent reforms and investments in evidence-based practices, millions of students in both countries will remain unprepared for the challenges of adulthood. Skilled workers are in short supply in key sectors on both sides of the border. This is not just an education issue — it’s a societal crisis. The time for complacency has passed. 

To align Plan México − President Claudia Sheinbaum’s new, ambitious six-year strategy to turn around Mexico’s industrial policy and reduce Chinese imports into North America − with Mexico’s literacy crisis and job creation goals, some of the Plan’s $277 billion-dollar investment should be allocated to improving literacy rates and basic education.

The Plan’s goal to train 150,000 professionals annually should include integrating literacy and foundational skills into technical education programs. This would ensure that workers are equipped for specialized manufacturing and strategic industries like AI and green technology.

Sheinbaum wants to make Mexico 10th largest economy in the world with ‘Plan México’

In the U.S., uncertainty about the future of the federal Department of Education could compound the literacy crisis.

But the nascent Trump administration — among its otherwise shocking activities — has already eased onerous Biden-era administrative rules designed to suppress public charter school growth. Public charter schools are popular with Hispanic families in the United States. In fact, they represent the largest enrollment growth in the sector, increasing by more than 200,000 students from 2019 to 2024 — a staggering growth rate of 18.69%. That’s likely because charter schools are subject to greater accountability for student achievement than traditional state-run schools.

Because the U.S. vests so much of its education policy to the states, parents would do well to learn which states are investing in teacher professional development in phonics-based “science of reading” curricula and English language learner skills. (Hint: Those that do not are mostly on the West Coast and in the Northeast). 

Finally, there is also a role for the private sector.

Fletcher’s visit honored the school because it was a winner in the annual “Great Reading Tournament” sponsored by a company called 311 Literacy. The tournament engages students on both sides of the border to engage in as many minutes of reading, in English and/or Spanish, as they can during a month-long contest held twice a year. 

After an initial reading assessment, students choose age-appropriate, literacy-level appropriate books from a library of more than 9,000 titles. They read on a specially designed platform that records how many minutes they read. There’s no cost to the student, and the winners get prizes — good ones, like tablets and laptops. 

Secondary school Lic. Leobino Zavala Camarena won for the most minutes read in both Spanish and English combined. Overall, participating students in the U.S. and Mexico read for more than one million minutes in the November 2024 tournament. The next one starts tomorrow, March 1.

So, start with government investment, incentivized by initiatives like Plan México. Add public-private partnerships where businesses benefiting from tax incentives collaborate to fund educational initiatives, particularly in underdeveloped regions. Advocate for policies that ensure parents have quality choices to send their children to a rigorous school that is a good fit for them. Mix in some private innovations like The Great Reading Tournament − simple, yet effective strategies that motivate students and school communities to get reading — and we might make real headway on solving the literacy crisis. 

Mexico has great potential to meet the challenges of the 21st century. In times of crisis, it has shown it can galvanize its people and lead. This moment requires such leadership to step up and prioritize literacy for its citizenry, especially for the next generation. Hopefully, the U.S. will find such leadership as well.

Tressa Pankovits is a lawyer and education policy expert with over a decade of experience in domestic and international education reform, management, and operations. Formerly Co-Director of the Reinventing America’s Schools project at the Progressive Policy Institute, she is a national advocate for autonomous school models that promote educational equity.