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Lights and magic at Navidalia, a Christmas-themed park in Guadalajara

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Navidalia in Guadalajara
Navidalia, the popular Christmas themed park in Guadalajara, has been open since 2019. (Charlotte Smith)

The evening began with an entirely unnecessary decision. There was a last-minute internal debate between an ugly Christmas T-shirt and a warmer, undeniably cheerier reindeer sweatshirt. The reindeer won, but that choice cost us time. So, by the time we arrived at Navidalia in Guadalajara at 6:48 p.m. instead of the 6 p.m. we’d agreed on, I was cozy, but already convinced we were doomed to spend the night in what I could see was a terribly long line.

The night before, we’d passed by and watched the line stretching on and on and on. Joining what now looked even longer, I braced myself for disappointment, assuming we’d be lucky to make it inside by 8 p.m.

Navidalia in Guadalajara
It doesn’t take a Christmas miracle to get into Navidalia. Just 790 pesos per person. (Charlotte Smith)

Then, unexpectedly, a sort of Christmas miracle occurred. The line moved smoothly, almost effortlessly. The gates opened right at 7 p.m., exactly as promised, and by 7:11 p.m., we were inside. 

Just like that, the waiting dissolved into light, and my bad mood evaporated as if it had never been invited in the first place.

The scale of Navidalia

Navidalia doesn’t reveal itself slowly. It embraces you immediately. From the first steps inside, the park glows with an almost cinematic warmth. Its carefully layered landscape of light feels immersive rather than overwhelming.

Thousands of bulbs twinkle from trees, archways, and sculptural installations. The effect is soft, golden and generous, as if the entire space were designed to make visitors feel welcome.

Music drifts continuously through the park, moving from one area to the next. Classic Christmas melodies mingle with contemporary arrangements and live performances, creating a soundtrack that feels curated rather than repetitive. It subtly shapes your mood without demanding attention, encouraging you to slow down, look around and linger.

What stands out immediately is the scale. Navidalia is expansive, but never overwhelming. Despite thousands of visitors moving through the park each night, the layout is intuitive. 

Navidalia in Guadalajara
The lighting of Navidalia is one of its most spectacular features. (Charlotte Smith)

Wide pathways curve gently, opening into plazas, themed areas, and viewing spaces that allow crowds to disperse naturally. There’s no sense of being funnelled or rushed. You don’t feel lost, but you don’t feel managed either. A rare feat for an event of this size.

The many faces of Navidalia

Each area of Navidalia carries its own visual personality. Navidalia Posada leans into warmth and tradition, echoing Mexican Christmas imagery with rich reds, golds and familiar textures. Navidalia Nórdica shifts cooler and more ethereal, filled with silvers, blues and lights that feel almost icy. Navidalia Europa balances nostalgia and elegance, anchored by towering trees, choirs and classic holiday scenes.

Then there’s Navidalia Oriente, by far my favourite. It feels quieter and more contemplative. Lanterns glow softly in warm ambers and reds, light reflects off curved structures, and there are countless delicate details inspired by Asian winter festivals.

The pace here is slower, the lighting more deliberate. Reflections shimmer on the lake in the Parque Temático, where Christmas barges are aglow with the light of surrounding fire dancers.

Throughout the park, Christmas trees shimmer with carefully coordinated lights, while smaller, intimate installations invite closer inspection. 

There’s a glowing tunnel that feels like walking through a constellation, whimsical scenes built at human scale, and larger-than-life displays that stop visitors in their tracks.

Navidalia in Guadalajara
The author, amid the shimmering beauty of Navidalia, Guadalajara’s seasonal parque temático. (Charlotte Smith)

Everywhere you look, there’s intention. Color palettes shift gently from one zone to the next. Textures add depth, and details reward lingering. It isn’t about brightness, it’s about balance.

The price of Christmas

We’d considered upgrading to the Comfort Pass, which promises shorter waits and access to certain attractions, but it would have meant a jump to 1,720 pesos per ticket from our general admission price of 790 pesos. Ultimately, it wasn’t in the budget this month, but once inside, it became clear we hadn’t missed out.

The few Comfort Pass attractions had long waits anyway, and general admission guests can purchase individual tickets if they wish. We didn’t feel the need, though. Navidalia isn’t designed around waiting. It’s designed for wandering.

And that wandering is where the park truly shines. 

Live shows appear organically throughout the evening, sometimes announced, sometimes discovered by chance. Performers emerge among the lights, music swelling just enough to gather a crowd without overwhelming the atmosphere.

The performances feel integrated, like part of the décor that suddenly begins to move and sing. People pause, smile, watch and then drift on, carrying the moment with them.

Food and drink at Navidalia

Navidalia in Guadalajara
Navidalia celebrates Christmas traditions from around the world, including, of course, those from Mexico. It’s enough to make you hungry for tamales. (Charlotte Smith)

Despite the number of visitors, nothing feels congested. Lines for food and drink are refreshingly short and move quickly. The offerings are comforting, classic and exactly what a December night calls for.

We ordered tamales and Baileys Irish Cream hot chocolates, both served piping hot and without waiting. For two people, the total came to 600 pesos, about US $32. The price felt almost rebellious given the rumors we’d heard about Navidalia being prohibitively expensive.

A genuine sense of goodwill

We found seating almost immediately, which was a small but significant win. The seating areas throughout the park are clearly considered, placed thoughtfully so each one complements its surrounding theme. Sitting down doesn’t pause the experience; it enhances it. You can rest, savor your food and drink and observe without ever feeling disconnected from the park’s flow.

We lingered for a while, hands wrapped around warm cups, watching people pass by. Families, couples, groups of friends and visitors of every age all moved at their own pace. The mood throughout the park is perhaps its greatest achievement. There’s a genuine sense of shared goodwill that feels unforced and contagious. 

People smile at one another. Strangers exchange greetings. “Hola, feliz Navidad” drifts through the air as naturally as the music. It feels less like a crowd and more like a temporary community.

Near one of the most impressive trees in Navidalia Europa, towering and radiant, a crowd gathered as the lights were lit. The master of ceremonies began singing John Lennon’s “Happy Xmas (War is Over).” His voice became several, then many. People stood together, singing softly, faces lit by thousands of lights and something quieter underneath. I was unexpectedly moved. It was the kind of moment that reminds you why public spaces matter.

Navidalia in Guadalajara
So this is Christmas,” John Lennon once sang, and the thought is ever-present at Navidalia. (Charlotte Smith)

Then there was a detail that deserves its own quiet standing ovation: the restrooms. Clean, well-lit, easy to find and astonishingly free of lines. It’s the kind of logistical success that rarely makes headlines but dramatically shapes how comfortable people feel. Navidalia understands that magic is fragile, and nothing breaks it faster than panicky delays.

Layers of unfolded joys

As the night unfolded, the park revealed itself in layers. Lights shifted subtly as the holiday spirit deepened. Music changed moods without abrupt transitions. Each turn offered something new, but nothing felt frantic or excessive. 

The experience encourages presence. You don’t rush to see everything because you don’t feel like you’ll miss out if you don’t

By the time we prepared to leave, close to 11 p.m., with the park open until midnight, my earlier grumpiness felt laughable, like a rumor I’d once believed. We hadn’t waited long. We hadn’t overspent. We hadn’t needed upgrades or shortcuts. We’d simply arrived later than planned, dressed in festive indecision, and been welcomed into a space that knew exactly what it was doing and exactly what we needed.

Walking back into the Guadalajara night, the sounds of Navidalia softened behind us, but the feeling lingered. The warmth, the ease, the collective cheer followed us beyond the gates. It was the kind of Christmas experience that doesn’t exhaust you or demand gratitude; it earns it.

Why Navidalia succeeds

Navidalia succeeds because it understands something essential. That holiday magic lives in comfort as much as spectacle, in flow as much as sparkle, and in the small, thoughtful details that allow joy to unfold naturally.

Navidalia in Guadalajara
You’ll be wishing fellow attendees at Navidalia a Merry Christmas in several languages during your visit. (Charlotte Smith)

Sometimes that magic begins with a reindeer sweatshirt, a moving line, and the pleasure of being completely wrong about how the night would go.

If you’re in Guadalajara through Dec. 30, I wholeheartedly recommend experiencing Navidalia. I left warmer, lighter and genuinely jollier. I’ll be back year after year after year, festive outfit indecision and all!

Charlotte Smith is a writer and journalist based in Mexico. Her work focuses on travel, politics, and community. You can follow along with her travel stories at www.salsaandserendipity.com.

 

What got Mexico talking in 2025: A year in cultural flashpoints

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Sheinbaum before an early map of Mexico
President Sheinbaum was memeified shortly into the year when she schooled U.S. President Trump on geography. (Daniel Augusto/Cuartoscuro)

From bread culture to sandals to Shakira and Sheinbaum, 2025 was a year when Mexico couldn’t help but make headlines — sometimes for all the right reasons, sometimes for all the wrong ones, and sometimes just because the internet decided chaos was the vibe.

Here are the ten cultural moments that had foreigners and locals alike saying, “wait, what?”

1. Emilia Pérez: The musical that broke the internet (and many hearts)

Nothing says “international incident” quite like a French musical comedy about a Mexican drug lord’s gender transition that then swept the Golden Globes. Director Jacques Audiard’s Emilia Pérez won Best Picture (Musical or Comedy) and Best Non-English Language Film in January, but the celebration was muted in Mexico, to put it mildly.

‘Emilia Pérez’ is the most insensitive film I’ve seen in years

The film tells the story of a cartel boss who transitions and then creates a nonprofit to search for bodies of the disappeared — a premise that felt, to many Mexicans, like turning their country’s most painful crisis into entertainment. With over 121,000 people officially missing due to forced disappearance, the subject matter hits close to home. Critics argued that making the perpetrator of violence the hero was tone-deaf at best, insulting at worst.

Audiard issued an apology at the film’s Mexican premiere, admitting he may have approached the topic too lightly. Meanwhile, Mexicans online weren’t having it, and some even requested a refund after watching it in theaters.

2. Gulf of what now?

When Donald Trump announced his intention to rename the Gulf of Mexico “the Gulf of America” in January, President Claudia Sheinbaum had the perfect response: a history lesson with receipts.

Standing before an 1814 map at her morning press conference, Sheinbaum suggested that if Trump wanted to get into renaming games, perhaps the United States should be called “Mexican America” — a reference to how the Constitution of Apatzingán once referred to what’s now the U.S. Southwest. “It sounds nice, right?” she said with a smile that launched a thousand memes.

3. Oaxaca’s designs get appropriated (again)

For Oaxacan artisans, 2025 was another exhausting year of playing whack-a-mole with international brands that think Indigenous designs are free real estate. Multiple U.S. companies found themselves in hot water for appropriating traditional Oaxacan patterns without credit or compensation.

The backlash intensified when Adidas launched its Oaxaca Slip-On sandal in August, which takes inspiration from the huarache craftsmanship of the community of Villa Hidalgo Yalalág.

a pair of sandals
Oaxaca’s governor not only alleged that Adidas culturally appropriated the design of its new sandal, but also called the use of the word Oaxaca in the product’s name “identity theft.” (X)

State authorities in Oaxaca and federal officials in Mexico City condemned Adidas for what they call cultural appropriation of the traditional Mexican sandals, calling for an immediate halt to sales.

In a statement, Adidas responded by saying it “recognizes and values the cultural richness of Mexico’s Indigenous communities and the meaning of their artisanal heritage,” and expressed willingness to work with local authorities on “restitution to the people who were plagiarized.”

4. Narcocorridos get the boot

The year saw an unprecedented crackdown on narcocorridos — the ballads that romanticize cartel life — with multiple Mexican states banning the genre at public events and some radio stations.

The move sparked fierce debate about censorship versus public safety, with authorities arguing the songs glorify violence while defenders claimed they’re just documenting reality.

The controversy reached peak absurdity when Los Alegres del Barranco, a popular narcocorrido group, had their U.S. visas revoked mid-tour over their lyrical content.

5. From street sweeper to NPR star: The artistic arc of Macario Martínez

Sometimes the internet gets it right. In February, Mexico City street sweeper Macario Martínez posted a TikTok in his work uniform with his song “Sueña Lindo, Corazón” playing in the background. Within 48 hours, the video had millions of views. By October, he was performing on NPR’s legendary Tiny Desk Concert series.

The 23-year-old’s story is the kind of feel-good narrative that reminds you why we’re all addicted to our phones. His indie-folk sound — complete with traditional instruments like the jarana jarocha and quijada de burro (yes, an actual donkey jawbone) — captured something genuine about longing and dreams that resonated across borders.

He’s since quit his sanitation job to focus on music full-time.

Macario Martínez performing
The cozy confines of NPR’s “Tiny Desk” have hosted some of the world’s most talented singer-songwriters, and now Macario Martínez is one of them. (YouTube)

6. Shakira sings for 2 weeks straight in Mexico City

The Colombian superstar sold over 1 million tickets for her Las Mujeres Ya No Lloran World Tour stops in the capital, setting a record for concert attendance in Mexico.

Her 12-date residency at GNP Seguros Stadium (formerly Foro Sol) also highlighted Mexico City’s growing status as a must-play venue for international superstars — a city where artists know they’ll get the kind of reception that makes the logistics of mounting massive stadium shows worth the effort.

7. Fyre Festival 2 fizzles out

You’d think after the spectacular 2017 disaster, the words “Fyre Festival” would be permanently retired. You’d be wrong.

When Billy McFarland announced in February that Fyre Festival 2 would take place on Isla Mujeres, Mexican officials responded with a collective “¿qué?” — because apparently nobody had bothered to inform them.

Later, in March, the organizers said the festival would move to Playa del Carmen. By mid-April, the festival — which was scheduled to take place from May 30 to June 2 — was inevitably postponed.

Fyre Festival 2 abandons Playa del Carmen plans

8. Gentrification goes from simmer to boil

The simmering tensions over gentrification in Mexico City neighborhoods like Condesa and Roma finally exploded in July when hundreds of protesters marched through the streets with signs reading “You’re not an expat, you’re an invader” and chanting “Gringos go home!”

The protest highlighted issues that had been building for years: skyrocketing rents, the conversion of residential buildings into Airbnbs, the displacement of long-time residents and the transformation of neighborhood shops into businesses catering exclusively to foreigners.

While most protesters demonstrated peacefully, a small group vandalized businesses, an optic that permeated the international newsfeed and led many to wonder if CDMX was still welcoming to tourists. Multiple MND articles explored whether rent control could help and presented alternative perspectives on the complex issue.

9. Sheinbaum, the trending topic

Mexico’s first woman president wasn’t just making headlines at home. Claudia Sheinbaum earned a spot on Time’s 100 Most Influential People list, was named by Forbes as one of the world’s most powerful women and even made the New York Times’ most stylish list for 2025.

The international recognition marked a shift in how Mexico’s leadership is perceived globally. Sheinbaum’s combination of scientific credentials (she has a PhD in energy engineering), progressive policies and diplomatic savvy made her a figure of international interest beyond typical political coverage.

10. When a baker got roasted

In December, British baker Richard Hart learned a valuable lesson about talking trash in your adopted country. The co-founder of Green Rhino bakery in Roma Norte called Mexican bread “ugly” on a Danish podcast, dismissed the country’s bread culture and criticized the quality of Mexican flour.

The backlash was swift and brutal. Mexicans — proud of their bolillos, pan dulce and the 600+ varieties of bread in their culinary tradition — were not here for some British guy with a James Beard Award dunking on their carbs. Social media erupted, with people pointing out that Hart’s bakery charges 165 pesos ($9.15) for a fancy sourdough loaf while traditional panaderías serve their communities at a fraction of the price.

Hart issued multiple apologies, promising to “listen more and speak less,” but the damage was done. The incident became a microcosm of larger gentrification frustrations, with Hart representing the foreign entrepreneurs who move to trendy neighborhoods, cater primarily to other foreigners, and then have the audacity to criticize local culture. The lesson? Don’t bite the bolillo that feeds you.

Mexico News Daily


 

This story was written by a Mexico News Daily staff editor with the assistance of Claude, then revised and fact-checked before publication.

The top México mágico moments of 2025: Award-winning sandwiches, kinky cardinals and rogue giraffes

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A baby Jesus doll dressed in a Club America soccer uniform
An archbishop's plea early this year for Catholics to stop dressing the Baby Jesus in Club América soccer gear was one of those moments that could only happen in Mexico. (File photo)

In 2025, Mexico News Daily once again covered plenty of “hard news” and “bad news” stories.

But as we have done since MND was founded more than 11 years ago, we also reported numerous stories that made us laugh, brought a smile to our faces, warmed our hearts and even left us scratching our heads in bewilderment.

The most recent image of three giraffes roaming rural Coahuila.
An unresolved 2025 mystery: Why were feral giraffes spotted roaming rural Coahuila in March? (@noticiasmiled/X)

Now, as we approach the end of the year, it’s time to look back at the amusing, uplifting, inspirational, heartening, gratifying, strange, surreal and “only in Mexico” stories that MND published this year.

We start today with a compilation of articles we published between January and March.

Look out for our “México Magico” compendiums for the other three quarters of the year in the coming days.

México Mágico: A look back at MND’s weird and wonderful stories in the first quarter of 2025 

“Se compran colchones, tambores, refrigeradores, estufas, lavadoras, o algo de fierro viejo que vendan?” 

The year was still young when we reported that one of the iconic sounds of Mexico had celebrated its 20th birthday.

Mexico’s famous scrap metal song turns 20

Which sound? That of a 9-year-old girl’s voice blaring from an old pickup truck that’s cruising the streets of Mexico City in search of used items, including mattresses, fridges and washing machines.

Here’s to another 20 years of this whimsical slice of Mexican popular culture!

There was additional cause for celebration in January when the global culinary platform TasteAtlas ranked the Mexican torta No. 8 in its list of the Top 100 Sandwiches in the World.

Chowing down on a stuffed torta at a street food stand in the capital as car horns honk and the “se compran” recording rings out — now that’s an iconic CDMX experience.

In the first month of the year, we also heard about the wildest animal rescues of 2024 in Mexico City, where an alligator, a peacock, a porcupine and a wolf were among the creatures saved from mistreatment.

Meanwhile, wild spending was the order of the day in the northern border state of Coahuila, where an extravagant 15th birthday celebration was held. The price tag for the pachanga? A cool 65 million pesos!

SNL turns 50: The funniest sketches about Mexico

Back in the capital, Donald Trump made an unexpected appearance on the streets on the very day he was sworn in as the 47th president of the United States. Except, we should note, it wasn’t Trump himself, but rather a piñata likeness of the president, which ended up going up in flames outside the U.S. Embassy.

In addition to Trump’s return to the White House, many Mexicans found cause for disgruntlement in the film “Emilia Pérez,” which portrays the leader of a Mexican drug cartel as a redeemed figure. Some dissatisfied moviegoers even sought a refund after watching the controversial film.

Also courting controversy in early 2025 was Fabián Cháirez, the Mexican artist behind a controversial 2019 painting of a nude Emiliano Zapata wearing high heels and a pink sombrero atop a horse. In February, he continued to push boundaries with an exhibition in Mexico City of nine large-scale oil paintings depicting Catholic figures such as angels, nuns and cardinals in intimate and ecstatic interactions.

Cháirez’s detractors might find singer-songwriter Macario Martínez’s melodies more suited to their sensibilities. In early 2025, Martínez, a street sweeper in Mexico City at the time, was catapulted to fame when his song “Sueña lindo” became a viral sensation. His musical career subsequently went from strength to strength, allowing him to leave his broom behind.

sueña lindo, corazón (Letra / Lyrics) - Macario Martínez

Among the other out-of-the-ordinary stories we covered in the first quarter of the year were those about a lion on the loose in México state; the smuggling of eggs across the Mexico-U.S. border; mystery giraffes seen roaming in the Coahuila countryside; an attack on a wax statue of Israeli Prime Minister Benjamin Netanyahu; and the naming of a México state neighborhood in honor of the political project initiated by ex-president AMLO.

We also looked back at the funniest “Saturday Night Live” sketches about Mexico, reported on a Valentine’s Day opportunity to name a cockroach after your noxious ex, and covered President Sheinbaum’s ingenious response to Trump’s plan (at the time) to rename the Gulf of Mexico the Gulf of America.

The Exploding Hammer Festival: Guanajuato’s wildest Carnival tradition

In addition — and in case you missed them — we also published stories about a unique festival in Tabasco, at which attendees end up covered in flour, eggs and water; Guanajuato’s raucous Exploding Hammer Festival; and an archbishop’s call for Catholics to not dress Baby Jesus dolls as supporters of the Club América soccer team. Say what!?

We hope you enjoyed reading our quirkier stories this year, and perhaps found a few here that you missed. We’re already looking forward to another year of weird, wonderful and distinctively Mexican stories in 2026!

By Mexico News Daily chief staff writer Peter Davies (peter.davies@mexiconewsdaily.com)

Mexicans Valeria Páez and the Cueva twins claim Panam Sports Junior Awards

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Cueva twins
The Cueva twins, Mía and Lía, shared the coveted Achievement award at the Panam Sports Junior Awards for their recent performances, including winning the gold medal in the 3-meter synchronized springboard diving event at the Junior Pan American Games last August in Asunción, Paraguay. (Panam Sports Junior Awards)

Three of Mexico’s best young athletes collected major honors at the Panam Sports Junior Awards this week: 14-year-old diving twins Mía and Lía Cueva from the state of Jalisco and 21-year-old heptathlete Valeria Páez from Mexico City.

The awards recognize standout junior athletes from across the Americas — focusing on those who excelled among the 4,000 young competitors from 41 nations at the 2025 Junior Pan American Games (ASU2025) held in August in Asunción, Paraguay.

Mexico celebrates historic Diving World Cup performance at home in GDL

Mía and Lía Cueva, who won the gold medal in 3-meter synchronized springboard diving at that competition, won the Sports Achievement Award over nine other nominees — both male and female, from various sports and countries.

The duo also won bronze in the same event at the 2025 World Aquatics Championships in Singapore in late July — an eye-popping accomplishment for divers who won’t turn 15 until next week.

In establishing themselves as contenders for the 2028 Summer Games in Los Angeles, they were competing against adults — often a decade older — in what is the highest level of the sport outside the Olympics.

​The twins received 21.4% of the votes, outdistancing rower Nicole Martínez of Paraguay with 15.4%. 

Overall, more than 45,000 votes were cast in online voting held Dec. 2-21. The categories are best athlete (male and female), sports achievement, best team (male and female), fair play and influencer. Typical nominees were in their teens to early 20s.

Valeria Páez won her category — the Influencer Award — with a 55.4% of the vote to easily beat out Argentinian female beach volleyball player Morena Abdala and Canadian male hockey player Morgan Garside.

 

View this post on Instagram

 

A post shared by IM Athletics (@imathleticsmx)

Páez, who has nearly 332,000 followers on TikTok and over 303,000 on Instagram, is heading into her senior season of track and field at the University of Nevada, Reno. She is a “multis” specialist who competes in events that make up heptathlons (outdoors) and pentathlons (indoors), such as hurdles, high jump, long jump, javelin and the 200 meters.

Páez was singled out for her online presence during ASU2025 in Paraguay, where she finished fifth in heptathlon but received hundreds of thousands of likes on some of her social media posts — on topics ranging from her training methods to Mexico’s uniforms.

Páez and the Cuevas were the only three Mexican nominees — and all three came away winners.

​Their trophies will be presented at the Panam Sports General Assembly in 2026, though no site or date has been announced.

The Pan American Sports Organization is headquartered in Mexico City, with other main offices in Miami, Florida, and Santiago, Chile.

With reports from La Jornada and the Pan American Sports Organization

At least 5 dead after Mexican Navy plane on medical mission crashes near Galveston

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Galveston patrol car
The Navy Beechcraft King Air 350 was approaching Scholes International Airport in foggy weather when it went down into the bay. (X)

At least five people have died following a crash near Galveston, Texas, on Monday of a Mexican Navy plane carrying a child burn victim and members of a nonprofit medical organization. 

The aircraft was conducting a medical mission on behalf of the Michou y Mau Foundation, an organization that provides care to Mexican children with life-threatening burns. 

plane crash rescuers
Authorities were led to the aircraft partially submerged in Galveston Bay, where two of the passengers were said to be rescued. (@KABBFOX29/X)

Four of the people on board were Navy officers, and four were civilians, including the child, Mexico’s Navy said in a statement to The Associated Press. Two of the passengers were reportedly from the Michou y Mau Foundation. 

U.S. Coast Guard Petty Officer Luke Baker said in an early report that at least five on board had died, but did not identify the deceased.

One person remains missing, and two others were rescued alive, Mexico’s Navy Ministry reported in the early hours of Tuesday morning. 

The plane was last recorded at 15:01 local time over Galveston Bay, around 50 miles from Houston, according to data from the flight tracking website Flight Radar. 

Video footage shared with The Associated Press shows the wreckage of the plane in the water. Air traffic controllers lost communication with the plane for about 10 minutes before it crashed, according to AP. 

Search and rescue operations took place following the crash in coordination with the U.S. Coast Guard, the Mexican Naval Ministry reported. 

Sky Decker, a professional yacht captain who lives close to the crash site, said he took two police officers to the site of the almost submerged plane before diving in and finding a badly injured woman trapped, who authorities were able to save. 

Video footage taken close to the nearby Scholes International Airport showed rescuers working in dense fog. 

It is not yet certain whether the severe foggy conditions had a role in the crash. The cause is under investigation.

A spokesperson from the National Transportation Safety Board said they are “aware of this accident and are gathering information about it.”

“We express our deepest solidarity with the families in light of these events,” the Michou y Mau Foundation said in a statement on X. “We share their grief with respect and compassion, honoring their memory and reaffirming our commitment to providing humane, sensitive and dignified care to children with burns.” 

With reports from BBC News, NPR and The Associated Press 

Where is Los Cabos on the Tourism Area Life Cycle?

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Hard Rock Los Cabos
The development of Los Cabos as a tourist destination has been aided by spectacular natural scenery and a very distinctive brand of service. (Hard Rock Hotels)

The age of modern tourism began after the Second World War, largely thanks to advances in commercial airline travel that made reaching international destinations faster and easier than ever. Indeed, this era marked the beginning of people viewing cities and attractive places as destinations, and the onset of destinations actively marketing themselves to tourists. 

Academic studies of how these tourist destinations developed over time followed, perhaps the most influential and enduring of these being Professor Richard W. Butler’s concept of a Tourism Area Life Cycle (TALC), first published in The Canadian Geographer in 1980. 

Tourism Area Life Cycle
Butler’s theory of Tourism Area Life Cycle was first published in 1980 and has remained influential ever since. (R.W. Butler)

Butler’s model for how tourism destinations evolve posited six stages, the first five of which are exploration, involvement, development, consolidation and stagnation. The final stage offers several possibilities, ranging from rejuvenation to decline or even outright collapse of tourism due to external factors (the Covid-19 pandemic in 2020 provided a thankfully brief example of how this might happen). 

Of course, no two tourist destinations are the same. Nor is there any timeline for how long each of these stages might take. But given the lasting impact of Butler’s theory and the rapid growth in Los Cabos in recent decades, it seemed interesting to explore where Los Cabos is in its evolution, according to Butler’s model, and thus what the future might hold. 

Exploration

The first stage occurs when a small number of tourists discover a place, likely because of a single exceptional attraction. In the case of Los Cabos, it was fishing. The reputation for the spectacular fishing throughout the Baja California peninsula began to be spread by Western Outdoor News writer Ray Cannon to U.S. audiences in the 1950s.

The first two lodgings in Los Cabos in response to this exploratory phase were the Fisher House, a guesthouse rather than a hotel, which was opened by Carmen Fisher in San José del Cabo in 1951; and the Hotel Las Cruces Palmilla, which opened in 1956 with but 15 rooms. Intrepid travelers of the time were few and obliged to fly down and land on Palmilla’s airstrip, or come by boat, since there were few roads and no commercial air service nearer than La Paz.

Butler noted that there is little economic benefit for locals in this stage, and with few exceptions, that was the case in Los Cabos.

Involvement

By the time Los Cabos was featured in a Sports Illustrated article in 1965, Los Cabos had been placed on the tourism map, not only for its fishing, but also for some notable new hotels: the Hotel Cabo San Lucas in 1961 and the Hotel Hacienda in 1963, the latter the first lodging to open in Cabo San Lucas. 

Los Cabos tourism graph
Except for two brief dips (one for a hurricane, another for a pandemic), Los Cabos tourism has been trending upwards for 50 years.

By then, locals had become more involved in tourism, as Butler predicted would happen in the TALC’s involvement stage, and a defined tourist season was being established. There was also more pressure to improve transportation options to the destination, although these wouldn’t come to fruition until the following decade, when the Transpeninsular Highway was completed — allowing people from the U.S. to drive the length of the peninsula for the first time — and the Los Cabos International Airport opened. 

Development

According to Butler, tourists arrive slowly at first before eventually there is a rapid rate of growth. For Los Cabos, this happened only within the past 15 years, as the graph above suggests, with two brief dips due to Hurricane Odile in 2014 and the pandemic in 2020.

However, there was a long run-up to this phase, and it seems clear that Los Cabos first entered the development stage, as Butler defines it, in the early 1990s. That’s when local control of tourism declined as large brands began moving in, beginning with the opening of Westin and Hilton properties in 1993 and 2002, respectively, with more hospitality chains following in their wake. This period also saw the development of attractions beyond fishing and beaches, with luxury resorts featuring spas, upgraded swimming pools and significantly improved dining options increasingly becoming the norm. 

This is also the first stage where locals began to see changes to the area that they didn’t approve of, which was true as early as the 1990s.

Consolidation

“As the consolidation stage is entered, the rate of increase in numbers of visitors will decline,” Butler pointed out, “although total numbers will still increase, and total visitor numbers exceed the number of permanent residents. A major part of the area’s economy will be tied to tourism. Marketing and advertising will be wide-reaching and efforts made to extend the visitor season and market area.”

Los Cabos has likely entered this stage now that growth has slowed significantly. This year, per Rodrigo Esponda, managing director of the Los Cabos Tourism Board (FITURCA), tourism growth should finish at about 2.5%, with 3% forecast for next year. Which is to say, quality is now prized above quantity. 

Los Cabos coastline
Los Cabos has more luxury resorts than ever, with better services and upgraded amenities, from world-class restaurants to pampering spas. (Solmar Resorts)

These figures argue for placing Los Cabos in the consolidation stage, even though other Butler hallmarks for it — well-defined tourism districts, widespread marketing and advertising — were seen during what I have described as Los Cabos’ development stage. A growth in opposition to tourist projects, another Butler staple of consolidation, is also present.

Stagnation

“One aspect of the model that has become more relevant over time,” Butler has written since his theory was first published, “is the relationship implied between level of use and quality of experience.” Meaning that the more people that come to a destination, the more likely they are to degrade the quality of the natural attractions that spurred tourism in the first place. 

This is undoubtedly happening in Los Cabos. Fish populations, for example, have been declining regionally for decades, and scarcely any views of the ocean can be seen along what is now termed La Ruta Escénica, which, 20 years ago and before, was truly spectacular. It’s also clear that developments are reaching farther up the Pacific Coast and East Cape, encroaching on natural treasures like the Cabo Pulmo National Park. 

It’s likewise true, as Butler foretold, that Los Cabos is starting to lose its fashionable image. But until other trendier destinations arise and Los Cabos actually reaches its peak in terms of tourism numbers — unlikely any time soon, given infrastructure improvements to the Los Cabos International Airport and elsewhere — Los Cabos will continue to fight off stagnation. It bears noting, for instance, that area resorts collectively have never been of a higher quality than they are right now.

The final stage

The final stage, according to Butler, offers five potential outcomes. Two of them, modest growth or complete rejuvenation, suggest a rosy future. The other three — decline, capacity levels cut to stabilize decline, and the total collapse of tourism in the destination due to war, pandemic or other external factors — represent varying degrees of calamity.

Assuming Los Cabos solves its water problems — a big if considering the municipality has been operating at a deficit for quite some time — then I would consider continued moderate growth the likeliest outcome, especially if the Los Cabos Tourism Board continues to be so efficiently managed, and with such foresight. But the future, as always, remains beyond the conception of any model, however well thought out.

Chris Sands is the former Cabo San Lucas local expert for the USA Today travel website 10 Best and writer of Fodor’s Los Cabos travel guidebook. He’s also a contributor to numerous websites and publications, including Tasting Table, Marriott Bonvoy Traveler, Forbes Travel Guide, Porthole Cruise, Cabo Living and Mexico News Daily.

Mexico sends 80,000 barrels of oil to Cuba as island battles energy crisis

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ship
Mexico's oil shipment to Cuba is aimed at helping end the energy crisis caused by an insufficient supply of combustibles to fire electricity generation. (Ángel Hernández/Cuartoscuro)

Mexico has sent two ships carrying 80,000 barrels of petroleum to Cuba to help alleviate the country’s energy crisis over the Christmas period, President Claudia Sheinbaum confirmed on Monday. 

“We are doing this within a legal framework as a sovereign nation,” Sheibaum said at her Monday morning press conference. 

Cuba has been experiencing an energy crisis for around three years, with regular power outages of 20 hours or longer in several regions and frequent breakdowns at its aging power plants.

The  five total blackouts as well as multiple partial ones in the last years have had a severe knock-on effect on the national economy. Cuba does not have the foreign currency needed to purchase the fuel required for its generating units. In addition, the latest U.S. military pressure on its main oil provider, Venezuela, has increased doubts about whether its neighbor will be able to continue supplying fuel.

The Cuban Electric Union reported on Monday that Cuba was facing an electricity deficit of over 1.9 GW, which was expected to lead to more widespread power outages. Authorities said that they were “working intensively” to bring thermal units back online and maintain service during the most critical hours.

Cubans have taken to social media in recent days to communicate their discontent with the situation, particularly over the Christmas period. 

Sheinbaum emphasized that the exports are being made for humanitarian reasons for the people of Cuba. “We are continuing a series of support measures that our country has historically provided to Cuba,” Sheinbaum said. “Regardless of the political party, there has always been a Mexico-Cuba relationship. It’s not something new.”

The 80,000 barrels of fuel sent by Mexico’s state-owned oil firm Petróleos Mexicanos (Pemex) equate to just over one day of Cuba’s oil deficit. The island requires around 110,000 barrels a day to meet its basic energy needs, of which about 40,000 barrels come from domestic production.

Around 60% of Cuba’s fuel consumption comes from imports, with 65% of its oil being used to power its thermoelectric plants, according to Cuba’s National Office of Statistics and Information. 

Sheinbaum said that Pemex will later release information on the price of the oil shipments.

With reports from El Financiero, EFE, La Jornada and CiberCuba

Where will Mexico’s president spend Christmas?

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Cuauhtémoc, Ciudad de México. 22 de diciembre 2025. La presidenta constitucional de los Estados Unidos Mexicanos, la Doctora Claudia Sheinbaum Pardo en conferencia de prensa matutina en el salón de la Tesorería de Palacio Nacional. La acompañan: Iván Escalante, Procurador Federal del Consumidor (Profeco) y Alfonso Suárez del Real, asesor político de la Coordinación de Comunicación Social. Enlace con Efraín Morales López, Director General de la Comisión Nacional del Agua (CONAGUA). Foto: Hazel Cárdenas/Presidencia
On Tuesday, the president led the audience in singing "Feliz Navidad" and thanked reporters and viewers for accompanying her each morning. (Hazel Cárdenas/Presidencia)

President Claudia Sheinbaum will spend her Christmas vacation in Acapulco, Guerrero, marking her first official break since taking office. The president announced Monday that she will be in the coastal city from Dec. 25 to 27.

The trip comes two years after Hurricane Otis devastated the port city in October 2023, killing dozens and causing billions of dollars in damage to infrastructure and the tourism industry.

“We’re going to spend Christmas [in Acapulco],” Sheinbaum told reporters during her Dec. 22 morning press conference, where she also announced that the daily briefings would be suspended from Dec. 24 until Dec. 29 to give journalists time off.

When asked about her Christmas dinner plans, the president revealed she would be eating romeritos, a traditional Mexican dish featuring a herb native to central Mexico, usually served with mole and potatoes.

“[It’s] the dish I like most” for the occasion, Sheinbaum said.

Despite being away from the National Palace, the president emphasized she would remain vigilant about events in Guerrero, particularly the “Paseo del Pendón” festival in Chilpancingo, which draws large crowds.

“I’m going to be paying attention, obviously,” she said, noting that federal authorities would coordinate with state officials to provide any necessary security support for the event.

Sheinbaum clarified that presidential vacation homes in locations like Cozumel or Acapulco no longer exist as exclusive residences. The properties that remain belong to the Defense Ministry or the Navy, not for the president’s exclusive use.

Before ending her press conference on Tuesday, the president led the audience in singing “Feliz Navidad” and thanked reporters and viewers for accompanying her each morning.

“To everyone watching us, listening to us: Merry Christmas!” Sheinbaum said. “May Santa Claus bring lots of gifts to all the boys and girls.”

With reports from Infobae and Proceso

Opinion: Could Mexico make America great again? A primer on China

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China-Mexico trade
(Shutterstock)

Last week, I wrote about the ideological guardrails shaping U.S. trade and economic policy. To recap: the need to decouple from China, the re-industrialization of the U.S. economy, the shift from free trade to managed (or “fair”) trade, and the idea that economic policy isnational security policy.

Now, I know you’re all eager to get to the answer promised in the title — but we’re not there yet. Before that, we need to understand the magnitude of the opportunity, and we can’t do that without talking about the main driver behind these policies: China.

Over the past 20-plus years, three major shifts reshaped the global economic and trade system.

First, manufacturing capacity. Two decades ago, the U.S. share of global manufacturing output was nearly triple China’s. Today, China’s manufacturing output is roughly double that of the United States.

Second, export market share. Before joining the World Trade Organization, China accounted for a modest 3% of global exports, while North America held around 20%. Today, China stands at roughly 12%, and North America at about 14%.

Third, global trade dominance. Twenty years ago, around 80% of countries traded more with the U.S. than with China. Today, nearly 70% trade more with China.

Global Trade Dominance: U.S. vs. China (Via @econovisual. Source: U.S. Census, Customs of China)

 

The most common — and mistaken — conclusion drawn from this data is that China simply became the “factory of the world.” But when you look at the destination of Chinese exports, the picture changes. The United States is China’s largest trading partner by far — more than three times larger than its next partner, Japan (excluding Hong Kong).

That alone should be a wake-up call. The real question isn’t whether the U.S. can outcompete China on its own — it’s how North America competes together.

So yes, these are a lot of numbers. But what do they actually mean?

In short, over just two decades, China achieved the largest and fastest expansion in production, economic growth and global market share gain of any country in human history. When China entered the WTO, North American integration and production were on a strong upward trajectory — some might even have predicted exponential growth. Then China entered the picture, and North America plateaued. The U.S. outsourced jobs, technology and innovation to China and other Asian economies. The North American engine — the United States — turned its focus elsewhere. Things didn’t go that badly for North America, but we’ve never seriously explored the counterfactual: how different things could have been.

Let’s go back to the numbers to put the opportunity in perspective. Over the past seven years, China’s share of U.S. imports has declined by 8 percentage points. The biggest winner so far? Mexico — which captured two of those eight points in just the last three years.

That shift fueled a years-long conversation among businesspeople and analysts that usually started with some speaker saying something like: “Nearshoring, friendshoring, ally-shoring — pick your favorite, but this is a historic opportunity.”

And all that excitement was about those two points. It truly changed everyone’s expectations of Mexico.

What makes this even more striking is that during those same years, Mexico hasn’t had a strong pro-investment economic policy — in fact, arguably the opposite. Economic growth has been weak; and I’m being generous with that statement. And yet, foreign direct investment keeps hitting record highs, industrial parks are running at full capacity, and exports to the U.S. keep rising. Mexico is now the United States’ top trading partner, both in exports and imports.

Let me leave you with one final data point to underline the scale of what’s at stake. China has roughly 2 billion square meters of industrial parks. Mexico has about 100 million. If Mexico were to capture just 5% of China’s industrial real estate footprint, it would double its total industrial capacity overnight (yes, I know the geographic differences — just bear with me).

I promised short essays, and this one has already pushed the limit. It’s impossible to compress all of this into a few paragraphs, but the message is clear. North America once had the chance to become the world’s leading technological, manufacturing and innovation powerhouse. That opportunity slipped through our fingers around the year 2000.

The good news? It’s not gone forever. But getting it back requires coordination, trust and serious work across multiple fronts. I’ll share my thoughts on how — and where — in the next pieces.

Stay tuned.

Pedro Casas Alatriste is the Executive Vice President and CEO of the American Chamber of Commerce of Mexico (AmCham). Previously, he has been the Director of Research and Public Policy at the US-Mexico Foundation in Washington, D.C. and the Coordinator of International Affairs at the Business Coordinating Council (CCE). He has also served as a consultant to the Inter-American Development Bank. 

From waterpark to winter wonderland: The seasonal rebirth of Tijuana’s El Vergel

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El Vergil winter wonderland in Tijuana
The city's waterpark during the hot summer months, El Vergel now serves as Tijuana's most Christmassy new addition. (Giovanni Muro)

In the height of July, the air at El Vergel is thick with the scent of chlorine, sunscreen, and the sounds of thousands of families splashing in the pools to escape the Baja California heat. But as December settles over the region, the landscape undergoes a radical, creative transformation. In a brilliant seasonal shift, the park’s famous lazy river — usually a slow-moving stream of inner tubes — has been drained and reimagined as a winding roller-skating tunnel. Nearby, the towering water slides that once pumped thousands of gallons of water per minute have found a second life as “sack slides,” where visitors trade their swimsuits for burlap bags to fly down the dry fiberglass chutes.

This is the magic of Villa Navideña, a winter festival that has allowed El Vergel, a staple of Tijuana’s East side since 1964, to defy the traditional limitations of a seasonal business.

Too cold to swim? No problem! (Giovanni Muro)

For over six decades, El Vergel has been more than just a premier destination for the entire binational region. Historically, the park has served as a sanctuary for residents of Baja California, drawing massive crowds from Ensenada, Mexicali, and Tecate while also attracting a significant number of visitors from Southern California.

However, water parks are notoriously vulnerable to the calendar. When the temperature drops, revenue usually dries up. For the past three years, the park’s management has challenged this reality by extending its reach into the winter months. By pivoting from a water-centric model to a holiday-themed experience, El Vergel has ensured that its gates stay open and its staff remains employed year-round.

This year’s edition of Villa Navideña is the most ambitious yet. Beyond the novelty of dry-sliding down “La Medusa” (the Jellyfish), the park has introduced a variety of sensory experiences that lean heavily into Mexican holiday traditions. The air no longer smells of chlorine; instead, it is filled with the comforting aroma of hot chocolate and elotes (corn cups) topped with cream, cheese, and chili.

The 2025 expansion has introduced entirely new zones for families to explore. A newly constructed movie theater provides a cozy space for children to watch holiday classics, while a petting zoo offers a hands-on experience that contrasts beautifully with the high-adrenaline attractions of the summer.

One of the most popular adaptations remains “La Medusa.” In the summer, it is an iconic, twisting water slide that challenges the bravest swimmers. In the winter, it becomes a giant helter skelter. The transition is seamless, allowing children and adults alike to climb the familiar stairs to the top and descend as many times as they wish. Safety remains the primary focus during this transition; park personnel are stationed at both the summit and the base of the ride to coordinate the flow of “sledders” and ensure everyone enjoys the thrill without incident.

The growth of the event is a calculated strategic expansion. According to Jesus Garcia, Administrative Officer and Event Supervisor at El Vergel, the project’s footprint is expanding at a rapid pace.

From pesebres to party vibes, the water park is divided into different themed sections. (Giovanni Muro)

“Every year, we dedicate more of the park to Villa Navideña,” Garcia explained during a recent tour of the grounds. “This year we are using about 66 percent of the property. We have seen such a positive response from the community that we are already looking ahead. By next year, we expect the winter event to fully take over the entire property.”

This transition reflects a broader trend in the global theme park industry where “flex-space” is king. By utilizing existing infrastructure like the elevation of slide towers and the pathways of the lazy river, El Vergel is maximizing its ROI while providing unique value to the people of Tijuana.

In today’s world, a holiday event is only as successful as its presence on social media, and Garcia and his team are aware of this. While the rides and food are the primary activities, the “photo ops” are arguably the park’s biggest draw.

The park has been meticulously decorated with diverse backdrops designed to cater to every aesthetic. On one side of the park, visitors can find classic, reverent Nativity scenes that honor the traditional roots of the holiday. A few steps away, towering Christmas trees and brightly colored LEDs and neon sculptures provide a contemporary, high-energy vibe perfect for Instagram and TikTok.

“On this third edition of Villa Navideña, there are more photo ops than ever before,” Garcia noted. He pointed out that the goal was to make the park entirely immersive. “People can take a great photo in whatever corner they choose in this park. We wanted to make sure that no matter where you are standing, you feel the spirit of the season.”

As the sun sets over the East side of Tijuana, the lights of Villa Navideña flicker to life, reflecting off the dry slides and the skating rink. What was once a summer-only escape has successfully transformed into a year-round landmark. For the families of Baja California and their neighbors to the north, El Vergel is no longer just a place to cool off — it is a place to gather, to celebrate, and to create new memories under the winter stars.

Ana Gomez is an award-winning journalist who has covered the Cali-Baja region since 2010. Her work focuses on immigration, culture, business, and breaking news.